How Weathertech Customizes Car Floor Mats to Make a Complete Conversion

1. How Weathertech Customizes Car Floor Mats to Make a Complete Conversion WeatherTech understands the inside of your car, which is why sell over one type of car floor mat. But all too often we hear the seemingly obvious question: what is the difference between All-weather Mats and Floor Liners? WeatherTech has taken great strides in the last few years to improve upon an already outstanding product, the All Weather floor liner. All Weather floor liners are made from a superior, award winning material that's designed to last, keep moisture away, prevent marking, and most importantly - Maintain their look for a lifetime. All Weather mats come in a wide variety of colors, sizes, thicknesses, designs, and materials to best meet your every need. Weathertech All Weather Floor Liners are crafted with advanced engineering and material that produce minimum friction for a smooth, glideable surface, preventing fluid back flows and staining. The liners are crafted using patented, bonded poly-urethane technology that creates a smooth surface and back flow barrier to minimize messes and spills. The liners are typically mark resistant and easy to clean. Some models have sculpted channels that run the entire length of the car floor to maximize surface channel area, helping to reduce messes and spills. All Weather floor mats will help you protect your car floor from all that a car can put on it, such as oil, grease, salt, dirt and the inevitable wear and tear. Most vehicles that come with All Weather floor mats will be factory standard, but if you prefer you can have the all weather floor mats custom made to match your specific vehicle. Weathertech will typically have an engineer in your installation department that can assist you in selecting the proper mats for your make and model. They can also assist you in removing the old Weathertech floor mats, removing the rubber gaskets, and installing the new ones. Once the new floor mats are in place, you can expect them to last longer and perform better than ever. Laser Metaled Engineering is Weathertech's latest innovation. This process is utilized in all of their products and is believed to be more durable than any other manufacturing process currently available. During the manufacturing process, the company heats a specialized rubber mold until it becomes malleable. When the mold is malleable, the engineer is able to fine tune the dimensions and shape of the Custom Fit Weathertech car floor mats to exactly match the precise dimensions of your vehicle's underside. Once the rubber is heated, the engineer uses a laser measured abrasive and weatherproofing paste to gradually push the mold toward the edges of the mold. Once the mold is at the edges, the engineers use a specially designed retention systems to hold it in place permanently. All of this is accomplished without the need for traditional tools or techniques. This is how Weathertech improves upon the competition and creates a truly customized fit for every vehicle manufactured by them.

2. Weathertech's custom car floor mats are made using high-density tri-extruded material which is much stronger than standard vinyl or rubber. The mats also feature an advanced poly-urethane finish that is guaranteed to resist oils and liquids for up to three years. Weathertech's liners are designed to resist wear and tear for several years and will remain flat and free of holes or mildew after they have been installed. Some liners even feature an anti-static agent that prevents electrostatic charge buildup on the surface of the vehicle. This prevents the occurrence of "fogging", a condition where water from the engine seeps into the floor mats.