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Learn about the benefits of tobacco scan data programs and how they can help your store increase profits and improve customer service.
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3 Important Reasons Why Your Store Should Have a Tobacco Scan Data Incentive Program merchant.loyalnsave.com
Convenience stores heavily rely on selling tobacco products, yet several of them miss out on opportunities to improve their sales and provide special discounts to customers. You need to integrate scan data into your existing POS system and enroll yourself into a proper tobacco scan data program. Tobacco manufacturers like Altria, RJ Reynolds, and Imperial Brands (formally known as Imperial Tobacco Group) offer scan data programs. Scan data collects customer data during the checkout process. The software tracks tobacco shares and sales information and shares this data with big tobacco companies that offer rebates and discounts for tobacco stores to use. If you have to leverage the benefits of the Altria & RJ Reynolds tobacco scan data programs or any other scan data programs, then refer to 3 noteworthy reasons below why your convenience store should start now. Scan Data Loyalty Programs Be it the Altria Tobacco Scan Data Loyalty Program or the RJ Reynolds Scan Data Program, loyalty programs reward retailers for assisting manufacturers in acquiring customers. Rebates are offered to customers when they sell specific tobacco brands. However, there ae many other benefits of a scan data loyalty program. It helps boost sales at your business and retain customers for several years. Loyalty programs help reward customers and make them stick to your business for a long time. Scan data loyalty programs reward your customers for purchases at your store. It works with a POS (point of sale terminal) and helps in offering discounts and store credit for certain products when they get scanned by the vendor.
Benefits you get from loyalty programs like the Altria Tobacco Scan Data Loyalty Program or the RJ Reynolds Scan Data Program: 1. Retain Customers It is easier to retain customers than it is to acquire new ones from scratch. Attracting new customers requires spending a great deal of money on advertising and marketing. It is better to retain customers and make them loyal to your brand by offering them an impactful rewards program. 2. Customer Referrals Believe it or not, receiving word-of-mouth referrals is the best free marketing method that will help you spread the word about your brand. Companies that offer great rewards and excellent discounts to customers motivate them to refer their brand to family and friends. 3. Customer Reviews Loyal customers tend to provide positive reviews about your brand or company. Your objective should also be able to receive as many positive reviews as possible. With the help of a scan data loyalty program, you can get customers on board and help you receive positive reviews of your business. 4. Increase Average Sales Loyalty programs help you boost sales among customers, thanks to the incentive received from discounts or store credit. Offering a reward on purchases will entice customers to buy more.
There are 3 Reasons Why Your Store Should Have a Tobacco Scan Data Incentive Program: 1. Consumer Analytics Insights and analytics obtained from scan data can benefit your business in the best way. It is crucial to use scan data to make informed decisions within your convenience store. When an item is scanned at the point of sale system in your store, data is collected by the POS system, which is known as scan data, and it can be measured and compiled into reports. These reports can help provide information on customer purchases and behavior in, for example, a specific month or around a particular holiday, in order to predict how they will act in the future. It will allow you to make better inventory decisions, which helps in over-ordering or stockout issues. 2. Tobacco Kickbacks The lucrative and heavily rated tobacco products are vital in driving sales and profitability in convenience stores across the globe. Reputed tobacco vendors require scan data information in order to gain a detailed understanding of their consumers. Tobacco scan data incentive programs are created by extending their help to vendors by providing scanned data and earning rebates by monetizing data from your store. Retailers who submit transactional level data from the POS system on a routine or weekly basis will receive rebates, multi-pack discounts, brand-funded promotions, and loyalty incentives. This helps create revenue for convenience stores without doing additional work as they get paid for scanned items.
Loyal~n~Save is committed to helping retailers of all sizes boost sales during the holiday season and beyond. Be on the lookout for additional articles featuring holiday season marketing tips, tricks, and strategies that you can use in tandem with your customer loyalty rewards program and loyalty mobile app. Have questions about where our loyalty rewards program can take your business this holiday season and into 2022? Contact us anytime, we would love to help you take your retail store to the next level! This article was written by Loyal-n-Save, an omni-channel customer loyalty solution for retailers looking to increase customer retention and new customer acquisition.