OPIM 651 - WEMBA. Business Concepts June 1, 2007. Anton Bella Tandem Umbrella Stroller.
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June 1, 2007
Cart your two children around with ease using the AntonBella Tandem Stroller. The reverse stadium seating provides both of your little passengers with clear views & Ultra compact design makes it easy to take anywhere!
All of the conveniences of standard umbrella strollers:
Folds into convenient size to pack into trunk, on planes, or trains.
Using a special release, the stroller easily folds with one hand
Unique design makes it easy to maneuver tight spaces in Malls, Grocery
Stores, elevators, and down crowded sidewalks
Sturdy Lightweight aluminum frame with generous Storage Basket
Five Point Safety Harnesses
DuPont Stain Master Nylon Fabric
Reverse Seating Orientation prevents siblings from pestering each other
“I am so happy to have decided to purchase this stroller, it really is the best combination between a tandem stroller and an umbrella stroller.”
“It maneuvers well and fits everywhere unlike most side by sides and front-back strollers and you can't beat the price!”
“Great stroller for SO many reasons!! This stroller folds up nice and compact so my trunk is no longer useless for anything other than the kids' stroller, and the kids love it!”
“Kudos to AntonBella for finally making a great stroller that doesn't require a truck to take along and doesn't break your wallet in the buying process!!”
Large Players (Visa, MC, Banks)
Young athletes spend a significant part of their life on the field of play. Much of what they learn from sports and coaches impact the way they participate and lead teams over the rest of their lives. This creates a serious responsibility for coaches (many times fathers and mothers of players) to exude and instill values of leadership, teamwork, fair play, hard work and dedication.
Coaching for Coaches is an online application that provides two important offerings:
1) Advice and articles on a broad range of coaching related topics including: leadership, running efficient practices, coaching through adversity & success as well as many other topics.
2) Playbooks and strategies for success on game day
“The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand.”
-- Vince Lombardi
“Life is ten percent what happens to you and ninety percent how you respond to it.”
-- Lou Holtz
“Setting a goal is not the main thing. It is deciding how you will go about achieving it and staying with that plan.”
“Don't measure yourself by what you have accomplished, but by what you should have accomplished with your ability.”
One point sign-up for deals available across multiple retailers or wholesalers
Sign-up for what you are looking for (need): items, coverage area and target dates
You would have two options:
Get all deal alerts (as per your need) via email or cell, irrespective of whether you are in the coverage area
Get deal alerts on your cell phone (as per your need) when you are in a coverage area
With each deal alert you get a deal code that you provide at the time of making a purchaseDeal Alerts
Deal Alerts revenue based on sales referenced through alerts
Deals matched to need
Difficult and Time Consuming to Program
Small charge for service
Discount on bulk iTunes purchase
iPod owners that are “busy” (school/work – both?)
Perform Market Research
Negotiate discounted rates w/music providers
Background: Swing path for irons is DOWN and THROUGH the ball (creates divot)
Problem: Existing golf mats offer little “give” – encourage negative swing habits, and increase potential for injury
Solution: Using rollers, create a golf mat which replicates feeling of turf
Target Customer: Driving ranges, golf clubs, and personal use in private homes
Potential Market Size: Approx. 16MM golfers in US alone & over 250k driving range stalls
Price Point: Expected retail price $650 per unit, with 40% contribution margin
Investment and Break-Even: Assuming $100,000, break-even only 385 units
Brian Murphy Wharton School OPIM 651
Pratik Roychoudhury retailers or wholesalers
GROCERIES TO GO
…not any more
Possible Revenue models:
- Energy Consultation fees
- Product sales commissions
- Share of utility cost savings
- Carbon Offset Market fees
- Franchise Opportunities!
Tired of … retailers or wholesalers
Multiple opinions before starting
HML is a website that provides recommendations and ratings based on user input for home maintenance businesses:
Rates service in areas of quality, flexibility, efficiency, pricing
Provides customer references
Comments from previous customers
Provides company bio for convenience
Search capabilities by State and CityHome Maintenance Locator (HML) … “Never been easier to locate the best”
Need to find the best …
Revenue Generation Models
Unlock local knowledge about what to do, what to see, and what to eat
I know this guy….and now you do too!
Internet TV is taking off at the moment
You want to download a movie
Your kids are watching video’s on the web
The Internet TV search website searches and classifies Internet video streams.
Subsequently the user can search for downloadable Movies or videos and Live video streams.
iWish.com retailers or wholesalers
Company/Product Concept: How many times have you stumbled through a mall searching for another mediocre gift? Have you faked an enthusiastic smile and “thank you” for yet another snow globe? Why should brides and expecting mothers reap all the benefits of gift registries? iWish.com is an everyday registry that tracks your “wish list” including links to stores, product pictures, prices, etc; so you give what they want, and you get what you want. iWish.com also emails reminders and gift suggestions before you miss your anniversary...again
Consumers: All PC users, all ages; initially focus on people currently using US-based bridal or baby registries. Marketing should be aimed at men who are less accustomed to gift registries and therefore would be more willing to be loyal to iWish.com
Collaborators: Department stores, wholesalers, OEMS (Bloomingdales, Macy’s, Best Buy, Sony, etc.)
Competitors: www.myregistry.com is a cool site with a similar concept. They focus more on wedding and baby shower registries however. Others include www.findgift.com, www.mygiftlist.com as well as retailers like Target and Crate and Barrel.
Placement and Promotion: On-line website; link to collaborators’ sites, web advertising, print ads with catalogs. There are a number of gift registries in existence, but other than those focused on weddings and babies they have little-to-no public visibility. Marketing would be a key component in differentiating iWish.com through brand awareness and positive association.
Price/ Revenue sources: Free site for users. Sponsored by stores, retailers, etc. Revenue from advertisements and “commissions” from referrals for purchases.
Start-Up Requirements: Low capital, short time to market. Start-up costs comprise designing and launching website – estimated $5-10K. On-going costs include web hosting fees, Google fees, maintenance fees… burn rate = $500 - 1,000/mo.
Submitted by Brian Parsons
National homebuilders tend to build new construction using floorplan ‘templates’
Ccmmon physical structure, change facades, colors, material for variety
After purchase, Buyers seek out landscaping providers locally
Landscape Designs will create a library of template designs (gardens, patios, decks) for all national homebuilder floorplans
Partner with National Homebuilders / Revenue Sharing arrangement
Negotiate bundled pricing with landscaping subcontractors locally
Increased revenue for builders, landscaping subcontractors
Consumers avoid the hassle of finding/negotiating with a landscaper
Consumers are also able to finance the cost of landscaping ($200/month tax deductible, instead of $30,000 cash after purchase)
“The wisdom of the crowd meets the power of the flock”
Submitted by: Michael Kesselman
What – Who - When
Mobile Phone vs. GPS Unit?
Total Traffic Network
MSN Direct via FM
Cell Phone Triangulation
IF YOU EVER…..
….wanted to travel lightly. EMBA could mean an estimated total of 1550* lbs of reading material carried in 100 trips; luggage of 1ft x 1ft x 0.5ft each trip
….arrived in Philadelphia without your book
….wished you had brought a text from a previous course
….fell behind on reading because of business trip extensions and delayed/missed flights
e-TEXT– a convenient backup
Online e-books for Textbooks
*3 textbooks plus 1 binder with bulkpacks weighing approx 15.5 lbs
Certified Internet Memory retailers or wholesalers
No paper trail
of a transaction
C.I.M. is a service recording websites and web transactions on behalf of website owners or website users.
The recording is made in such a way that it could be admissible in a court of law.
Internet seller organizing a price matching campaign, a celebrity wanting to freeze the appearance of a picture on People Magazine website, a buyer over the Internet wanting to record the parameters of a transaction (warranty for example).
Olivier Baetz – WEMBA 32 – May 2007
Concept: John Mone Inspiration: The Inn at Penn
15 Million PDAs in Use retailers or wholesalers
Yi “Jenny” Warburton
Advertising Programs - Business Solutions - About Google
Make Google Your Homepage!
Get a Google-enhanced search box
PARK – ON – THE – STREET retailers or wholesalers
Become a member
Leave car location on website / voice mail
Part time Driver shows up and temporarily locates car on other side of road for 1.5 hours
Temporarily parked cars when unlocked are not ticketed
Moves car back into location
Leave car location on website / voice mail
Other value adds could include car wash, refueling, inspection renewal
Pet Exch retailers or wholesalersnge.com
ABOUT US: We connect our users with other pet owners that are willing to take care of your pet
NEED ADDRESSED: Busy pet owners that make immediate travel plans and no one to take care of their pet in such short notice
HOW IT WORKS: You can buy/sell tokens from us as a way to schedule on-the-spot agreements. Collect tokens when you take care of someone’s pet and pay tokens when someone takes care of your pet
MARKET: According to the American Pet Association there are 140M pets (cats and dogs only) in the USA or close to 100M pet owners
COMPETITIVE ADV: Online user profiles, which include ratings and peer reviews
As simple as a matching/dating service website
Optimize Office Performance Through Better Access to Records
RocketPay USB retailers or wholesalers
Just Plug, PIN and Go!
Mission Statement: To help parents realize their highest educational aspirations for their children
Presented by Josh Korsower
Stars & Stripes
In the world of the Blogosphere, MySpace and other social information sites, we will create a simple mechanism for people to post event statistics from anywhere and track them online. People can set up profiles for specific events of interest and send info via the web, text messages, email, then use StatsMonkey to aggregate, analyze, graph and syndicate info to personal sites.
With well over 100 million bloggers and MySpace users, StatsMonkey has a large target customer base. Initial revenues come from targeted advertising based on user profiles and interests. As usage volume increases, preferred revenue-generating relationships can be pursued by other destination sites like Yahoo, etc.
Like other social networking sites, StatsMonkey has the potential for viral adoption by combining ubiquitous access, simplicity and low barriers for use with entertainment and functional value.
Presented by Christopher Casgar
Texting Service production volumes have increased. As a result, costs are dropping. – Real Time Traffic Information to Mobile Commuters
I-95 South at Exit 12 – Overturned Truck - Expect 35 minute delay
Franchise will enable dentists to open dental offices quickly based on a proven trademark and formula of doing business
Name: Amit Singhal
Triptigator: www.inventions&patents.comBecause time is money and both are yours
Danger: Information Overload
Where to eat?
Automatic check in
Complete visit intinerary
Friends to visit
Completely integrated in planner
Flexible/adaptive personal profiles
What to do?
Who to visit?
What to wear?
Where to stay?
A simplified, integrated solution
Time and Money Wasted
good cause www.inventions&patents.comRedHotPokerCo. John Arnold
WHEMBA.com www.inventions&patents.comOnline Service Professional RatingHow I came up with the idea:My wife has gone through 4 cleaning women in 3 years. I paid someone to stain my deck, they did a left after only doing half of it!I need someone to paint my house and there are 1000 listing in the phone book but how do I know which one is the best?Business ModelSimiliar model to Zagat. Online publication of service professionals and their ratings.Potential Obstacle:How do we ensure we capture and maintain accurate, honest and reliable rating?Revenue StreamRevenues will be generated from advertising intially and when the brand is established suscription fees can be assessed.
AIRPLANE DATING www.inventions&patents.com
For all those traveling professionals out there… this service is for YOU!
Bringing new meaning to “flying the friendly skies”