Maryann McCracken firstname.lastname@example.org 989.330.8378 Central Michigan University Bachelor of Applied Arts Apparel Merchandising Management Minor Table of Contents Philosophy Statement/Career Goals Resume Industry Internship Fashion Buying Fashion Merchandising
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Central Michigan University
Bachelor of Applied Arts
Philosophy Statement/Career Goals
Multi-Channel Fashion Merchandising
Fashion Advertising and Promotion
Introduction to Management
Introduction to Entrepreneurship
Letters of Recommendation
I believe that…
-dedication, organization, teamwork, and good communication skills are important aspects of every business.
-the workplace is a place of respect and honesty.
-the visual presentation of a product is just as important as great customer service, they both can make a sale.
-fashion influences everything and everything influences fashion.
In two years I hope to…
-sustain friendships with my co-workers and clients.
-obtain a long-term relationship with the companies vendors.
-continue developing my skills in trend forecasting.
-Hands on experience creating visual displays
-Understand the principles & elements of design
-Adobe Illustrator & Photoshop CS4
-Lectra Kaledo Suite
-Microsoft Office Suite
-Mac & PC
Retail Management/Visual Merchandising internship at Bivouac, an outdoors and fashion clothing boutique in downtown Ann Arbor, Michigan. I learned many aspects of running a business such as window and interior displays, event planning, buying and pricing.
I helped plan two events put on by Bivouac,
and here are the posters I created to be advertised
through out Ann Arbor and the store.
I had the opportunity to work with Women’s Fashion Buyer on placing orders, checking items in, and scheduling dates to meet with the sales rep.
6-Month Plan: Target Shoe Department
This is a 6-month plan I created as if I were a buyer for the Target Shoe Department. I determined the average stock and sales for these 6 months.
This memo explains
The sales figures
On the spreadsheet.
It also explains my
Plan of action for the
Fashion Merchandising improved
my skills in the process of trend
forecasting through research of
different markets. Following are
trend boards completed for the
class. The trend boards forecasted
color, pattern, silhouette, mood/spirit,
fabrication, and detail for the
Women’s Fall 2008 season.
Following is an example of how I, with a group, applied design and
merchandising principles in creation
of a fashion catalog for Nordstrom’s
utilizing the key
strategies of creating a strong fashion brand, I created Principle. Here is an excerpt of the project paper that explains my brand.
In this class we created
window displays for the
retailer Target. The techniques
we used to create the windows
included lighting, symmetry,
balance, color and movement
of the eye.
the skills in technical
analysis of different
types of fiber, yarn
and fabric properties.
A project was done to determine the structural and performance attributes of a Rayon fabric sample.
This is a portion of a
research project, in which
an interview was conducted
with a manager in a position
that was of interest.
Excerpt of the Marketing plan of the company
I created MaryGold.
Throughout the years at Central Michigan University, I received awards for participating in extra curricular as well as being a top academic scholar.