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mHealth – Mobile Healthcare App Market Sizing 2015 – 2020

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With more than 7 Billion mobile network subscriptions worldwide, the mobile communications sector is rapidly gaining traction from a diverse range of vertical sectors. Healthcare is no exception to this trend. As healthcare providers seek to maximize their patient outreach while minimizing costs, many view mobile healthcare (or mHealth) as the solution to improve healthcare cost-efficiency. The mHealth apps market is a quickly growing industry, specifically provided the growth of mobile devices in healthcare. Visit today to know more.\n

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The growth of ‘mHealth’, mobile for the healthcare industry

The growth of ‘mHealth’, mobile for the healthcare industry

Do you know the growth of ‘mHealth’ or the mobile health industry is projected at

an astounding $10 billion by 2018? Do you know a hospital in US is putting Apple

TVs and iPads in 245 rooms so that patients can get real-time insights related to

their treatment? Here is a closer look at how mHealth solutions are reshaping the

future of the Healthcare industry.

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‘mHealth’ is no longer just another buzzword but is predicted to gain a lot of momentum in the

coming years. For the uninitiated, ‘mHealth’ is a term used to address any medical care

accessed with the help of a mobile device.

As per a report from World Health Organization (WHO), the penetration of mobile networks is

much higher than roads and electricity (especially in the developing countries). It is not only


millennials but doctors, across the world, using mobile devices, which is one of the biggest

reasons for mobile applications to become indispensable. Medical practitioners are using

mobiles and tablets not only for personal use but also for various aspects of their profession.

Experts see that mHealth can enhance the communication between healthcare providers and

patients. It empowers patients to take charge of their health on their own (for example, it

makes remote monitoring possible where it’s not possible for patients to go to the doctor).

There are various applications available under the ‘mHealth’ umbrella like body data analysis

and management of medication, etc. that are already being used extensively. The U.S.

Government has introduced the nutrition database and a UV index indicator that are really

popular. Another popular application is a text messaging service introduced in Massachusetts

that sends reminders of doctor appointments, vaccination information, and tips to pregnant

women. Yet another popular app has been introduced for diabetic teens to share data on social

media channels (also gives them an opportunity to interact and engage).

Additionally, mHealth is being used for storing patient records, interconnectedness with

patients using wearable devices, emergency response and management, location-based

medical services, etc.

Trends getting popular

One of the trends that is getting popular is remote patient monitoring. It involves a device that

can monitor patient health and then send that data to the health care provider electronically.

Wearable infrared sensors to assess physical activity, sleeping patterns, diet and overall

physical activity are already being used by users from all age-groups. Data is recorded and

shared with the doctor on a real-time basis.

An increasing number of smartphones or tablets are being used as medical instruments for

example, to capture blood test results, glucose readings, medication information, and medical

images. Healthcare apps are clearly becoming a visible part of mainstream health IT functions

and no longer merely being used as early adopters’ technology developments.


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Increasing use of smartphones and tablets amongst doctors

The two most widely devices in the healthcare industry are smartphones and tables. One of the

research shows that in the US, as high as 65% doctors use the iPhone/ other smartphones.

More and more doctors are also using smartphones for their work (like doctors are using iPads

for healthcare workflows). There are a growing number of vendors who are developing

healthcare applications to help not only the patients but also the doctors.

One of the key reasons for mobile to gain popularity is since it is able to provide transparency

to patients (who till now have been at the receiving end). It also enables the health care

providers to make information available to their patients in an easier way.


The mobile healthcare industry is definitely headed towards exciting times ahead. Just as

mobile technologies are evolving, the healthcare industry is also getting more flexible using the

advancements of this technology. And there is not only a positive aspect of it for patients, it

means lowered costs, in multiple aspects, for healthcare providers too.

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