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The very first thing to do is to create accounts on all social media like Facebook, Instagram, Twitter, Linkedin etc. Once you create a business account page, it gets more visibility among the users.
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When it comes to campaign budget optimization, there are two main types of budgets that you can set for Facebook ad campaigns - daily budgets and lifetime budgets. Daily budgets are the amount that you're spending on your ad campaign each day. This is a good option if you want to have more authority over your spending, as you can adjust your budget up or down as you choice. Lifetime budgets are the total amount that you're spending on your ad campaign over its entire lifetime. This is a good option if you want to set a specific budget for your campaign and don't want to worry about adjusting it every day.
Once you've decided which type of budget you want to set for your campaign, you'll need to decide how much to spend. There's no right or wrong here - it all depends on your goals and objectives. If you're not sure how much to spend, start with a lower budget and increase it as needed. It's always better to be on the side of caution when it comes to setting your budget.
Once you've set your budget, be sure to monitor your campaigns closely so that you don't overspend. Keep an eye on your costs per click and conversion rates so that you can make adjustments as needed. The best digital marketing company in Kerala has an excellent grip in optimizing ad budgets, get the best digital marketing agency Kerala to make your money worth.