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How Does Social Media Affect Business? - PowerPoint PPT Presentation


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Social Media Marketing- As the world is going digital and more and more people are getting indulged in social media, it is becoming an important aspect of marketing strategies in business to consider Social media platforms as a means of communicating with the people. Know how it can affects your business.

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How Does Social Media Affect Business?


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    Presentation Transcript
    1. Social Media Effects Interactive Pixels

    2. Why Social Media ? • As the world is going digital and more and more people are getting indulged in social media. • An important aspect in business to consider Social media platforms as a means of communicating with the people. • The number of active Facebook users have crossed 2.19 billion in the first quarter of 2018 which was once 1 billion in the third quarter of 2012. • There has been an immense increase in the number of companies providing services for Social Media Marketing in Delhi. • Digital media promotions have many more advantages as compared to the traditional marketing techniques.

    3. How Does Social Media Affect Business? • Lower Ad Cost • Targeted Audience • Easy Analysis • Enhance Reach

    4. Lower Ad Cost • Ads which run through Facebook are much cheaper as compared to the traditional tv, newspaper and radio advertising. • We are allowed to increase our reach organically on such social media platforms without paying any money which was not possible in traditional marketing.

    5. More Targeted Audience In Social media, business has an option to choose amongst the audience for their ad campaigns and can broadcast their advertisement according to their choice. Whereas in traditional advertising we do not have any choice and cannot determine who will see our ads.

    6. Easy Analysis In this marketing, we can analyze the performance of our ads through the statistics and can see our reach whereas in traditional advertisements we cannot measure our performance.

    7. Digital Presence • People today prefer checking the internet for information about any product or service. • A website should be engaging and informative. If we talk about the usage, the website should be user-friendly regardless of the device being used. • Few good Website Designing Companies in Karol Bagh, which help in solving this purpose for their clients. 

    8. Social Media Platforms • Not only Facebook, there are several other social platforms like Instagram, youtube, twitter etc where a business can interact with people. The users on Instagram have nearly tripled in the past few years. • Many SMO companies In Delhi, which are helping businesses optimize their social media presence.

    9. Contact Us Interactive Pixels Digital Solutions New Delhi, India http://www.interactivepixels.in/ info@interactivepixels.in (+91) - 75030-10601