Seo Do and Does - PowerPoint PPT Presentation

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Seo Do and Does

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  1. OF SEARCH ENGINE OPTIMIZATION

  2. What is seo SEO refers to the optimizing onpage and offpage ranking aspects in order to reach to the top ranking for targeted keywords.

  3. SEO Do’s • 1. Build a best website If you want to show up your website on the first page of result. You must have to make great website

  4. 2. Research on content related Keywords Find out the keywords which are related to your content with more traffic but less competition.

  5. 3. There should be unique title and description for each page Always add different title and description for each page. It helps to rank your website on first page

  6. 4. Always include updated sitemap page A Sitemap is usually used to crawl all WebPages of your website so that it won’t miss out on anything. Whenever you update content on your website you should update sitemap also because spiders can’t index pages that can’t be crawled

  7. 5. Make SEO-friendly URLs. A good structure can help the indexation process of your website. URL should be in proper format.

  8. SEO Dont’s • 1. Don’t spread your content over multiple domain URLs. Avoid adding same content on main domain and sub domain of your website. It causes duplication of content which is against Google algorithms.

  9. 2. Buying links should be strictly avoided Don’t buy links as they rank your website on first page but it could prove harmful to you in the long-run.

  10. 3. Avoid duplicate content on your website. Website with duplicate content is not good for ranking. It is against Google algorithms. It shows error when you add duplicate content on your website

  11. 4. Don't use links from unassociated, poor quality, or unauthenticated sites Don’t use low quality sites because it affects the ranking of your website

  12. 5. Don't add more keywords for an individual page Adding more keywords o each page leads to Keyword stuffing which is considered to be an unethical search engine optimizationtechnique, which leads a website's being banned from major search engines either temporarily or permanently.