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Looking for launching a new product to market or any new content get advice to boost packaging shelf presence then packaging design Sydney is the best choice.<br>
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Here Are 5 Tips Which Can Boost a Products Shelf Presence • Consistency • Simplicity • Personality • Recognition • Point of difference
Simplicity Understanding the power of restraint is essential, successful packaging will have an identifiable KEY message and communicate this in its simplest, most effective form to ensure maximum impact.
Consistency Consistent branding is an essential component of success. If key brand colors are unidentifiable across ranges or logo design and position constantly varies, it becomes extremely difficult for a consumer to recognize. Successful packaging design will clearly define the brand at a glance.
Personality Your brand tells a unique story. A distinct brand personality can help a product stand out from competitors. Brand personality can build confidence, can create excitement or build desirability.
Recognition Recognition is a powerful tool, it has the ability to make the consumer stop and maximises the chance for the brand remain top of mind.
Point of difference A clear point of difference can make a product stand out from the crowd, this may be a difference in shape or height, in colour or material. With hundreds of products competing for the same consumer’s attention, unique vital identifiers give products strength and help win the engagement.
