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The National Institute of Digital Marketing (NIDM) in Bangalore, established in 2011 by M.S. Kumar, offers the most advanced digital marketing course in India. Recognized as the No. 1 digital marketing institute in the country, NIDM has trained over 50,000 students through 4,000 batches and conducted 1,500 workshops.<br>https://nidmindia.com/
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Digital Marketing nidmindia.com
Introduction Digital marketing is the practice of promoting products, services, or brands through digital channels such as websites, social media, search engines, and email. It enables businesses to reach and engage with a global audience in real-time, offering personalized and measurable interactions. nidmindia.com
Getting to Know Digital Marketing Highlights a wide scope, covering online channels such as websites, social media, engines search, email, and mobile applications Defines digital marketing as the use of digital technology to promote product or service. nidmindia.com
Advantages of Digital Marketing Wider audience reach Cost efficiency Accurate targeting Measurable results More interactive interactions nidmindia.com
Main Channels of Digital Marketing Websites and Search Engine Optimization (SEO) 01 04 Content Marketing 02 05 Social Media Marketing (SMM) Pay-Per-Click (PPC) Advertising 03 06 Marketing via Email Marketing with Influencers nidmindia.com
Website and SEO Highlights a wide scope, covering online channels such as websites, social media, engines, search, email, and mobile applications The role of SEO in optimizing websites for search engines, increasing visibility, and increasing organic traffic. nidmindia.com
Social Media Marketing (SMM) The appeal of social media platforms Create interesting content Two-way communication Using analytics for better results nidmindia.com
Marketing via Email Create personalized and targeted campaigns Effectiveness of email marketing Analyze email metrics Building an email list nidmindia.com
Content Marketing Significance of content marketing Building brand authority Create and distribute relevant and interesting content Provide valuable information nidmindia.com
Pay-Per-Click (PPC) Advertising PPC based advertising concept Advertising platforms Organize campaigns Keyword optimization Monitor performance Generates immediate and targeted traffic nidmindia.com
The increasing influence of influencers Marketing with Influencers Collaborate with relevant influencers Reach and interact with specific target audiences Reach and interact with specific target audiences nidmindia.com
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