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Top digital marketing trends to consider in 2023 - Invedus

Digital marketing is a fast paced, ever changing industry that requires continual updates and evolution in order to continue to be relevant. With new apps, devices and methods being released on a regular basis, digital marketers need to stay on top of the trends and learn how best to utilize them.<br>More details - https://invedus.com/services/digital-marketing/

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Top digital marketing trends to consider in 2023 - Invedus

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  1. Digital assistants are still popular, and many of your clients use them to simplify their lives. People can search the internet without ever picking up their phones thanks to features like Apple's Siri, Amazon's Alexa, Microsoft's Cortana, and Google's digital assistant. By 2021, voice searches would account for 20% of all online queries.

  2. In 2021, an estimated 7.1 billion individuals will be using mobile devices. So you can assume that the majority of your clients are carrying a smartphone. And push notifications allow you to communicate with your customers via their smartphones. You can send personalised messages to their mobile device via push notifications, either as a message bubble on their home screen or as an SMS message in their text feed.

  3. Texting directly with your clientele is another trend in digital marketing. SMS messaging, in addition to push alerts and email marketing, can be used to engage with your customers. This application allows you to send text messages straight to your clients if they opt in.

  4. The average person spends roughly 100 minutes per day watching online videos. One of the most popular Facebook activity is watching videos. You can enter this industry by developing video advertisements. There are several approaches to this. You can use video to educate and engage your audience by creating a YouTube or Vimeo channel.

  5. Collaboration with an industry influencer might expose you to a large number of potential customers. In 2021, the industry is expected to produce more than $13 billion. Giving free products to a social media personality or paying them to promote your product is part of this marketing strategy. In exchange, they will post about your brand to their followers.

  6. Both internet service providers and customers are concerned about privacy. Give your email list the same consideration. Segment your email list and deliver customised letters to different segments while email marketing. You may add value to each member of your email list by doing so. Be deliberate in your email marketing, and make it simple for subscribers to unsubscribe.

  7. US Office Address Invedus Ltd, 9169 W State St #366 Garden City, ID 83714 Call Us: +1-888-346-8646 E-Mail Us: info@invedus.com US Office Address Invedus Ltd, 9169 W State St #366 Garden City, ID 83714 Call Us: +1-888-346-8646 E-Mail Us: info@invedus.com India Office Address Invedus Ltd, Ithum Building, 12th Floor, Plot A40, Sector 62, Noida, India Call Us: +91 0120-455-4283 E-Mail Us: info@invedus.com

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