Who We Are… YMCA of Tampa & Steps to a Healthier Hillsborough County "Celebrating differences and finding opportunities where we live"
Activate America • Activate America is the YMCA’sbold approach to directly address our nation’s growing health crisis. • Activate America shifts how we focus our work inside and outside the YMCA to engage health seekers: all children, youth, adults and families whose successful pursuit of health and well- being in spirit mind and body requires continuous supportive relationships and environments.
A Social-Ecological Model of Influences on Health Behaviors(McElroy KR, Bibeau D, Steckler A Glanz K. An Ecological Perspective on health promotion programs. Health Education Quarterly 15:351-377, 1988) Policy Systems Community, Environment Institutional/Organizational Interpersonal Individual
Where We Are West central coast of FL • 33% Hispanic • 33% African American • 33% White
YMCA / Steps Team • Tampa Metropolitan YMCA • Steps to a Healthier Hillsborough County • Caspers Corporation • St Joseph’s Children’s Hospital • Homeowners’ associations • School districts • University of South FL • American Heart Association • Community Health Partners • Publix Grocery
Our Community Grassroots in neighborhoods
Our Community Identifying community leaders and adding a health message
Our Community Celebrating differences and small successes
Steps / PHC Action • PHC Media • PHC Action – Policy (smoking bans) • School curriculum changes and wellness policy • Community walking and diabetes screening
Impact Volunteers engaged in worksite walking programs Neighborhood challenge for increased activity Local leaders trained as community educators Free diabetes screening and education Additional local resources to sustain
Impact at Work Picture(s)
Impact at School Picture(s)
YMCA / Steps • Small investments leveraged with community engagement • Locally driven • Successful outreach to low income, disparate, and disabled • Residents support changes in health, activity and eating