8 Tips For Creating The Best Email Subject Lines

1. Call Us: 1-256-319-3470 info@ftxdigital360.com 8 Tips For Creating The Best Email Subject Lines Across all B2C and B2B industries, the average email open rate is 21.33%, according to MailChimp.com. Once emails are opened, the average CTA click-through rate across industries is 2.62%. These are only a few statistics, but they provide valuable insights about how challenging email marketing can be. Interestingly, 49% of consumers prefer to receive marketing offers via email, as opposed to other direct marketing methods such as snail mail, in-app mobile push notifications, and mobile SMS texts. If approximately half of all consumers prefer emails over other methods, why then do so few recipients actually open those direct marketing emails? There are many reasons, which include the frequency of emails sent among other factors, but the biggest reason of all has to do with the email subject line. Intriguing, personalized, and relevant email subject lines directly impact email open rates. Generic, bland, and random email subject lines are the reason emails wind up unopened in the Trash folder. www.ftxdigital360.com

2. Call Us: 1-256-319-3470 info@ftxdigital360.com Marketers know this, which is why 87% of them prefer email marketing to any other digital marketing method. But digital marketers are skilled experts at crafting clever-sounding email subject lines with such great hooks that recipients can’t help but click. By the time you finish reading this blog post, you will also have enough tricks up your sleeve to know how to write click-worthy email subject lines. Here are 8 tips for creating the best email subject lines. The “how to” subject line (tip #1) The “mysterious” subject line (tip #2) The “scarcity” subject line (tip #3) The “countdown” subject line (tip #4) The “personalized” subject line (tip #5) The “emoji” subject line (tip #6) The “promotional” subject line (tip #7) The follow up subject line (tip #8) Read Full Blog www.ftxdigital360.com