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Email marketing is one of the core channels to directly communicate with consumers. Go through these 5 practical and effective email marketing tips that you can apply today to improve your sales numbers.
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5 Email Marketing Tips www.ftxdigital360.com
In terms of optimal digital marketing strategies, email marketing remains one of the core channels to directly communicate with consumers. • Email marketing can be personal, informative, and lucrative. In nearly every industry, businesses of all sizes benefit from marketing directly to their customers, clients, and subscribers via email. There is a direct correlation between a company’s email campaign performance and the overall marketing success of that company. • Put simply, the open rate, clickthrough rate, and conversion rate of a business email marketing campaigns will make or break their business growth.
How successful are your email marketing campaigns? • In order to understand whether your campaigns are successful or dismal, you first have to look at the average email benchmarks for your industry, including the average open rate, the average clickthrough rate, the average click-to-open rate, and the average unsubscribe rate. • Across all industries, the overall email marketing statistics for 2020 were: • 18% average open rate • 2.6% average clickthrough rate • 14.1% average click-to-open rate • 0.1% average unsubscribe rate
Here are the best Tips of Email Marketing • TIP #1 Your Subject Line Needs a Hook • TIP #2 Make Sure Your Preview Text Intrigues • TIP #3 Structure Your Copy like the Pros • TIP #4 Convey a Crystal Clear Message • TIP #5 Your Call-to-Action Needs to Top Read full Blog