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3 Ways To Increase Your Social Media Engagement

Read on for the ultimate guide to increase social media engagement and all its business benefits. Use these three tips to increase your social media engagement and boost your business.

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3 Ways To Increase Your Social Media Engagement

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  1. Call Us: 1-256-319-3470 info@ftxdigital360.com 3 Ways To Increase Social Engagement Do you know how many customers are socially engaged with your brand online? Or are you scratching your head right now because you have no idea whether or not you even have a social audience, much less how many they number. You don’t even know who they are… You’re not alone. Many business owners focus on advertising and overlook the importance of increasing social engagement with their customers. Though effective, advertising is impersonal whereas engaging with your social audience is highly personal. Interestingly, advertising campaigns that lack correlating social engagement campaigns don’t end up doing very well. So, what is social engagement? The simplest definition is that social engagement is the process of actively interacting and communicating in an online community, such as Facebook, Twitter, Instagram, LinkedIn, Reddit, Quora, or any blog, forum, third-party review site, or social media platform. www.ftxdigital360.com

  2. Call Us: 1-256-319-3470 info@ftxdigital360.com Strategies to increase social engagement emphasize initiating personal conversations in order to stay in constant contact with a given audience online. This means that your campaigns to increase social engagement cannot—and should not—include too many blatant advertisements of your products or services. But why is that? While overtly promoting your products and services on social media platforms is a valid form of advertising, it will not foster social engagement nor help you build a social community of online followers. When social engagement efforts are maintained correctly, the benefits include gaining shoppers, building customer loyalty, and ensuring overall business growth. Providing your customers with opportunities to engage with your brand in meaningful ways will lead to a better customer experience. Customers who have positive experiences while socially engaging with your brand online are more likely to tell their friends and family about your company. There are many strategies to increase social engagement, but for the sake of expediency, this article will focus on the following three ways: ● Research & Utilize Trending Hashtags ● Provide Novel Content ● Use the A.I.D.A. Formula Read Full Blog www.ftxdigital360.com

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