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8 Simple Wins to Trigger B2B Lead Generation

Everyone belonging to a B2B marketplace understands the worth of effective B2B lead generation. Most of us put blood and sweat to attract prospect and convert them into qualified leads. But, skip on some highly recommended factors that actually generate leads. Here's a short introduction to tactics that worked for us. Website: https://www.exporthub.com/

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8 Simple Wins to Trigger B2B Lead Generation

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  1. 8 Simple Wins to Trigger B2B Lead Generation

  2. You are out of business if you don’t have a prospect” Zig Zagler

  3. 1.Use SlideShare How content on slideshare impacts B2B lead generation

  4. SLIDESHARE Create engaging, attractive and high quality content. Include a strong CTA in the end. Enhances Conversions better than any Channel.

  5. 2. Optimize Site for Mobile Phones Leads using Mobile phones

  6. TO GENERATE LEADS Design a responsive mobile-specific landing page. Keep the page light on text. Add a clear tagline& submission button. Include a clear benefit statement.

  7. 3. Add Effective Call to Actions The power of CTAs

  8. MAKE SURE TO Include CTA to High-performing content pages. Keep updating the content. Update CTAs with new offers. Organize top & bottom of the funnel CTAs.

  9. THE SQUINT TEST

  10. TO DO SO A CTA has to be dominant and not buried under other design elements. Squint and look at the landing page. You must be able to recognize the CTA

  11. 4. Refresh Personas The power of CTAs

  12. TO MANAGE Revisit personas regularly. Evaluate as per sales department feedback. Assess as per keyword research and content performance.

  13. 5. Play with Content Mix Content makes a difference

  14. KEEP IT RELEVANT Prepare content with diverse audience in mind. Must relate to everyone involved in the decision making process.

  15. 6.Opt for Webinars Webinars get you the desired attention.

  16. Its recorded that up to 40% webinar attendees convert into potential leads.

  17. TO CONDUCT WEBINARS Create an even and promote socially. Speak to your audience segments.

  18. 7. The Download Button Being with users when they are offline.

  19. TO GENERATE LEADS Let people save a lengthy read for later. Ask for contact details in exchange with your downloadable PDF.

  20. 8. Monitor Conversion Rate To track the progress

  21. FOR RESULTS Utilize CRO tools to analyze and improve conversion rate. Increase traffic and capture larger percentage of it.

  22. THANKS! Any questions? You can find us at: https://www.exporthub.com/Follow ushttps://twitter.com/exporthubcomhttps://www.facebook.com/ExportHubOfficial/

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