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The Global Tequila Market size was valued at 415.4 million liters in 2023 and is projected to reach 594.7 million liters by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.26% during the forecast period, i.e., 2024-30. The growing culture of cocktails, house parties, etc., has been notably fueling the growth of the Global Tequila Market. Low sugar levels in tequila when compared to other spirits are also attributed to its wide consumption. Globally, tequila is considered a celebration spirit and is widely utilized as a base ingredient in cocktails or directly consu
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Global Tequila Market Research Report: Forecast (2024-2030) • GET SAMPLE REPORT • MARKNTEL ADVISORS
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Market Insights The Global Tequila Market size was valued at 415.4 million liters in 2023 and is projected to reach 594.7 million liters by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.26% during the forecast period, i.e., 2024-30. The growing culture of cocktails, house parties, etc., has been notably fueling the growth of the Global Tequila Market. Low sugar levels in tequila when compared to other spirits are also attributed to its wide consumption. Globally, tequila is considered a celebration spirit and is widely utilized as a base ingredient in cocktails or directly consumed as shots.
Market Drivers Growing Inclination Towards Craft and Artisanal Spirits Driving the Market Growth- The surging popularity of a variety of artisanal drinks among consumers has fueled the escalating demand for blue agave plant-based distilled spirits worldwide. Customers seeking fresh and flavorful beverages that offer a distinctive taste are contributing to the growth of the tequila market. Main brewers like Patron Spirits International have introduced unique flavors such as floral, black pepper, turmeric, and pumpkin to cater to consumer preferences while exploring new tastes. In 2023, the Distilled Spirits Council of the United States (DISCUS) stated that sales of spirits in the U.S. grew by about 1.2%, amounting to a total of around 308.8 million nine-liter cases compared to that of 2022. Additionally, which included tequila/mezcal sales increased by nearly 7.9%. Furthermore, craft spirits enjoyed strong performance across several key consuming nations including India, Vietnam, and especially in their domestic market, the US. This has soared the demand for high-quality and exotic flavor spirits, resulting in tequila-producing companies launching such products for consumers.
Market Segments By Type (Blanco, Joven, Reposado, Curados, Cristalino, Others), By Grade (Value, Premium, Others, By Purity (100% Tequila, Mixto Tequila), By Distribution Channel (Off-Trade [Supermarkets/Hypermarkets, Liquor Stores, Online Retail, Others], On-Trade [Restaurants & Bars]) and Others
Top Companies Becle, S.A.B. de C.V., Amber Beverage Group, Bacardi Limited, Suntory Group, Brown–Forman, Diageo Plc, Pernord Ricard, Davide Campari-Milano N.V., Solento Inc., Constellation Brands, Inc., Asahi Beverages, LVMH (Moët Hennessy), Heaven Hill Distilleries, Inc. , Casa Aceves, Others
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MarkNtel Advisors Target Geographies- Focus Areas • MarkNtel has strategically defined its target areas which are based on evaluation by its analysts after analysing the growth potential of various regions. Few of those parameters include: • -Political, Economic, Social, Technological and Environmental Analysis • -Credit Ratings provided by leading institutions • -GDP projections by bodies such as the World Bank, IMF, OECD, etc. • -Market Disruptions and the “Next Big Things”
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