2010 MFA Voluntary Benefits Webinar
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2010 MFA Voluntary Benefits Webinar Special Benefits Available to MFA Member Firms January 26, 2010 We will begin at 10:00am Eastern Call in Number is 1-888-441-7987 Participant Code is 1742752#. Insight. Answers. Understanding. Longfellow Benefits.

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2010 MFA Voluntary Benefits Webinar

Special Benefits Available to MFA Member Firms

January 26, 2010

We will begin at 10:00am Eastern

Call in Number is 1-888-441-7987

Participant Code is 1742752#

Insight. Answers. Understanding.

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Longfellow Benefits

Providing solutions for the delivery of voluntary products

Presented by:

Patrick J. Haraden – Senior Vice President, Longfellow Benefits

Brian W. Drake – Regional Sales Manager, Allstate Workplace Division

Insight. Answers. Understanding.

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  • Carrier Selection Process

  • MFA Member Benefits

  • Product Delivery Opportunities

  • Wellness Benefits

  • Employer Considerations

  • Resources

  • Questions and Answers

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Carrier Selection Process

  • MFA member survey

  • Meetings with several vendors based on responses

  • Criteria for selection

    • MFA benefits

    • Product portfolio

    • Commitment to partnership

    • Association experience

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Allstate Workplace Division

  • Competitive underwriting offer to MFA

  • One of America’s most recognized brands

  • 1 in 8 homes currently have an Allstate product

  • Rated A+ AM Best, AA Standard & Poor’s, A2 Moody’s

  • Product portfolio designed to compliment core benefits through benefit consultants

  • Association experience

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MFA Member Benefits

Guarantee Issue Products for Members 200 +

  • Employee must be actively at work

  • Only 15% aggregate participation required (standard is 25% per line)

  • Group Products Available

    • Group Critical Illness

    • Group Accident

    • Group Cancer and Specified Disease

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MFA Member Benefits

Contingent Guarantee Issue for all Groups (2+)

  • 3 questions:

    • Actively At Work?

    • Aids / HIV Related?

    • Hospitalized or Disabled in the past 6 months?

  • Products available:

    • Life Insurance – up to $150,000

    • STD up to $5,000 for groups 50 and above

    • STD up to $3,000 for groups under 50 ($5,000 can be obtained with additional questions)

  • Contingent Guarantee Issue is typically available to groups 50 lives and above

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Product Delivery

  • Traditional 1 on 1

    • Available off annual enrollment

    • Core Benefit Communications Assistance

  • Online Core Benefit Enrollments

    • Allow for all employees to have the same benefit experience

    • Voluntary products are enrolled without the need of an agent

    • Deliver an efficient model for all future enrollments and new hires

    • Provide these systems at “no cost”

  • Wal-Mart Case Study

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Incent Current Wellness Using Voluntary Products

  • Current wellness programs may qualify for $100 reimbursement from voluntary products

  • Use this as leverage to drive participation in your wellness program

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Wellness - Lifestrive

Implement a full blown Wellness program

  • The $100 inside of the products is assigned to Lifestrive to provide each individual an executive health profile each year

  • The results are not reported to any third parties!

  • Employers receive the aggregate reporting

  • The program includes a thorough online curriculum tailored to the individual’s health situation

  • It’s your tool to say, “Being healthy can make you rich.”

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LifeStrive®Step 1: Engage Via Comprehensive Objective Personal Data

LifeStrive® Comprehensive Wellness Panel

50 individual tests provide thorough biochemical assessment

Lipid panel (cholesterol, HDL, LDL, the risk ratio, triglycerides)Complete Blood Count (CBC) (WBC, RBC, Platelets, Hct, Hgb)Fluids and ElectrolytesThyroid Panel w/TSHLiver Enzyme PanelKidney PanelGlucose (Diabetes)Complete Mineral Profile

  • Market Value of lab testing and reporting alone exceeds $500

  • Lab testing is only the start of the health promotion process with LifeStrive

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LifeStrive® - 2010GroupAggregate Analysis & Reporting

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Employer Considerations

  • Will complement current employee benefits offering

  • Does not impact current broker/consultant relationship

  • Initial meeting to review products/strategy

  • Employer responsibilities

    • Payroll deductions

    • Bill payment

    • Enrollment transactions

    • Communication (shared with Allstate)

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Patrick J. Haraden, CEBS, REBC, CLU, ChFC, RHU, MBA, LIASenior Vice President, Employee Benefit ServicesLongfellow Benefits(617) 351-6054pharaden@longfellowbenefits.com

Brian W. Drake, MBARegion Sales ManagerAllstate Workplace Division(617) 276-6060brian.w.drake@allstate.com