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FEMININE HYGIENE PRODUCTS MARKET ANALYSIS

Feminine Hygiene Products Market, By Product (Sanitary Napkins/Pads, Tampons, Panty liners, Menstrual Cup, Feminine Hygiene Wash), By Distribution Channel (Supermarket, Convenience Stores, Department Stores, Retail Pharmacies, Online Purchase), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027

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FEMININE HYGIENE PRODUCTS MARKET ANALYSIS

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  1. Coherent Market Insights Market Research and Business Consulting Services https://www.coherentmarketinsights.com/ COVID-19 Impact Tracker   FEMININE HYGIENE PRODUCTS MARKET ANALYSIS  Feminine Hygiene Products Market, By Product (Sanitary Napkins/Pads,                 Tampons, Panty liners, Menstrual Cup, Feminine Hygiene Wash), By Distribution                     Channel   (Supermarket,   Convenience   Stores,   Department   Stores,   Retail   Pharmacies, Online Purchase), and By Region (North America, Latin America,                     Europe, Asia Pacific, Middle East & Africa) - Size, Share, Outlook, and                         Opportunity Analysis, 2019 - 2027       

  2. Feminine Hygiene Products Market – Insights  Sanitary pads/napkins, panty liners, tampons, and feminine hygiene wash are         some of the widely used feminine hygiene products. Sanitary pads/napkins,             panty liners and tampons are worn by women during menstruation to absorb               blood flow. These products are made of super absorbent material to hold           menstrual blood during menstruation. Panty liner are majorly used to absorb         daily vaginal discharge, menstrual cup backup, and light menstrual flow.         Tampons are a mass of superabsorbent material, which are designed to insert           into vagina during menstruation.                                                                                      The global ​feminine hygiene products market ​is projected to reach around US$           43.3 billion by the end of 2027, in terms of revenue, growing at CAGR of 7.4%                 during the forecast period (2019-2027).                                Drivers  Growing female population is expected to propel growth of the global feminine           hygiene products market over the forecast period. For instance, according to           World Bank, the female population worldwide increased from 3.638 billion in           2015 to 3.764 billion in 2018.                                        Moreover, government initiatives to boost use of feminine hygiene products is         also expected to aid in growth of the market. For instance, in February 2020,                 Scotland Parliament approved The Period Products (Free Provision) bill. The         legislation of the bill is expected to offer period products for free in the Scotland.                                        On basis of the region, Asia Pacific region dominated the global ​feminine hygiene               products market in 2018, accounting for 47.8% share in terms of volume,           followed by Europe and North America respectively.                                   

  3. Figure 1. Global Feminine Hygiene Products Market, Revenue Share (%), By  Region, 2018    Restraints  Adverse impact of disposable waste on the environment is expected to hinder           growth of the global feminine hygiene products market. Increasing consumption             of disposable feminine hygiene products results in large volumes of waste         material, which has an adverse impact on the environment. Majority of tampons             contain chemicals such as dioxin, chlorine, and rayon, which pollute groundwater           and air.                                                              Moreover, menstruation taboo in both emerging and developed economies is           also expected to limit growth of the market. For instance, a January 2018 survey               in the U.S. commissioned by Thinx, a feminine hygiene company, found that 58%               women admitted to feeling ashamed when they menstruate.                                      Opportunities  Use of biodegradable raw materials in making sanitary napkins and other           feminine hygiene products is expected to offer lucrative growth opportunities for           players in the market. For instance, Sparkle, startup based in India, produces             biodegradable sanitary pads from banana fiber.                                     

  4. Moreover, exemption of taxes on feminine hygiene products is also expected to           aid in growth the market. For instance, the government of South Carolina (U.S.)’s               House Bill 4717, also known as the Female Health and Wellness Act, would               eliminate the tax on feminine products in July 2020.                                        Figure 2. Global Feminine Hygiene Products Market– Opportunity Analysis    Market Trends  Educational institutes are providing free feminine hygiene products. For instance,           in November 2019, public schools in Fairfax County (Virginia, U.S.) started             providing free feminine hygiene products in girls’ bathrooms at schools.                      Major customers-inclusive products. For instance, in 2019, Procter & Gamble removed       the Venus symbol from its Always sanitary products to be inclusive of             transgender and nonbinary customers.    brands   are   focused   on   promoting   transgender     and   nonbinary                           Figure 3. Global Feminine Hygiene Products Market, Revenue Share (%), By  Product, in 2018 

  5.   Regulations​:  ● Feminine hygiene products mainly consist of pads, tampons, liners and  menstrual cups. These are made from absorbent padding and a fluid  barrier, which is intended to absorb menstrual blood and daily vaginal flow.  ● In the U.S., FDA has developed guidance document to assist industry in  preparing premarket notification submissions (510(k)) for menstrual  tampons and pads that are subject to 510(k) requirements  ○ Key recommendations for these devices covers unique designs,  technology, indication, and performance characteristics.  ○ Feminine hygiene products requires pre-market approval from the  Federal Food, Drug, and Cosmetic Act (the Act), including the  premarket notification requirements described.  ● Device description: 

  6.   Figure 4. Global Feminine Hygiene Products Market– Value Chain Analysis   

  7. Competitive Landscape   Major players operating in the global feminine hygiene products market include,             Johnson & Johnson, Procter & Gamble Company, Edgewell Personal Care           Company, Kimberly-Clark Worldwide, Inc., SCA, Ontex Group NV, and Lil-Lets.                      Key Developments   Major players in the market are focused on adopting M&A strategies to expand             their product portfolio. For instance, in November 2018, Procter & Gamble           Company acquired the Consumer Health business of Merck KGaA, Darmstadt,         Germany.                                        Major players in the market are also focused on adopting partnership strategies               to expand their product portfolio. For instance, in May 2019, Edgewell Personal             Care Company partnered with Harry's, Inc., a manufacturer of shaving equipment,           to develop a next-generation consumer products platform.                                   •Request Sample Report •​Request Customization •​Download PDF Brochure •​Talk to Analyst Reference : https://www.coherentmarketinsights.com/market-insight/feminine-hygiene-products- market-3633

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