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CONVERSION RATE OPTIMIZATION AND ITS IMPORTANCE IN E-COMMERCE

Conversion rate optimization (CRO) is the practise of improving the user experience of your website or landing page based on the behaviour of website visitors to increase the likelihood that the visitor will take desired actions (conversions) on the specified page. Conversion rate optimization initiatives that are successful are the best approach to increasing your chances and increasing conversions

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CONVERSION RATE OPTIMIZATION AND ITS IMPORTANCE IN E-COMMERCE

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  1. CONVERSION RATE OPTIMIZATION AND ITS IMPORTANCE IN E-COMMERCE https://www.digixito.com/

  2. Conversion rate optimization (CRO) is the practise of improving the user experience of your website or landing page based on the behaviour of website visitors to increase the likelihood that the visitor will take desired actions (conversions) on the specified page. Conversion rate optimization initiatives that are successful are the best approach to increasing your chances and increasing conversions.

  3. MAIN ELEMENTS OF CONVERSION RATE OPTIMIZATION

  4. Website Copy Landing Page Design 02 -While a well-designed and aesthetically beautiful website can increase website traffic to your site, words have the power to linguistically grab people and turn them into potential leads. Writing pertinent and compelling material that emphasises the product's persuasiveness can make the difference between visitors staying on your website and doing the essential activities and visitors leaving your site without taking any action. 01 -The most important factor determining a website's success and usability is its landing page design. The more visually appealing a website is, the more traffic it will receive. Appt Call -to-action (CTA) Navigation and site structure 04 03 A call-to-action (CTA) is precisely what it sounds like: a request or plea for clients to carry out the intended activity. Anything from signing up for a newsletter to scheduling a webinar spot to making a purchase or using a service could count as this action. More leads can be generated with a CTA that is stronger and clearer. A user-friendly navigation experience must be the primary goal of your website's structure. A graph describing the relationships between your site's pages serves as the basic building block of a site's structure. Typically, you begin your search from the homepage and work your way down through the list of categories and subcategories until you find what you were actually looking for. Forms Page loading speed 06 05 Forms are essential to the majority of businesses, particularly if they are part of their sales funnel. The conversion rate can be significantly increased by optimising these crucial client touchpoints. -The overall effectiveness of your site is significantly impacted by page speed or load time. In actuality, it has an immediate impact on the user experience, the site's conversion rate, and its search engine ranking. https://www.digixito.com/ Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim

  5. BENEFITS OF CONVERSION RATE OPTIMIZATION

  6. -Improves overall ROI. -Enhances user experience. -Personalized experience for users. -Business gets better insights of user’s personas. https://www.digixito.com/

  7. Thank You

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