2023 False Eyelashes Will More Evolve in The Beauty Industry

1. 2023 False Eyelashes Will More Evolve in The Beauty Industry

2. The only constant in beauty is change, and never more so than now. With technology accelerating industry development both online and offline at an unprecedented rate, and the troubling economic, environmental and political times we live in, 2023 will be different. The industry is becoming more transparent and inclusive as our priorities shift along with our ethical expectations. And, whether it's innovation, our love of nostalgia, or the artists who inspire avant-garde experimentation, beauty truly enables unfettered self-expression and evolved self-care.

3. 1) Meaningful beauty will be our top priority While recovering from the pandemic, we are dealing with high living costs and energy crises, environmental collapse and political instability. All of this is driving conscious spending in the hope of being connected to something that feels meaningful, whether it’s a product that inspires joy or one that does more with less — while aligning with our ever-changing ethical expectations.

4. 2) We will bask in unbridled self-expression Beauty will promote unbridled experimentation with self-expression this year. Color cosmetics will continue to rebound post-pandemic, let us "get ready to grasp the latest trends and explore new product innovations". In fact, there is a desire to experiment, be it a multipurpose product, an emerging brand or a new look. Think of high-impact products that require little skill but can express emotion through an impactful look.

5. yes are the focus of our body's beauty, so we have to admire the charm of false eyelashes. According to Fortune Business Insights, the U.S. false eyelashes market is expected to be worth approximately $1.96 billion by 2028. Not only are growth prospects promising, but false eyelashes offer plenty of upsell opportunities because you can add the accessories you need to apply it and other grooming accessories like curlers, glue, and tweezers. To market false eyelashes, you can implement a similar video marketing strategy to your nail extension products and create some tutorial and how-to videos.

6. In 2021, approximately 96.9 million U.S. shoppers will shop through social media. Looking to 2023 and beyond, this trend is unlikely to slow down—in the US, social commerce revenue is estimated to reach nearly $80 billion by 2025. Additionally, the number of social commerce buyers in the US is projected to exceed 114 million by 2025.Considering that 4.59 billion people (57% of the global population) currently use social media, social commerce is the perfect way to get your brand in front of a larger global audience.

7. In the global social commerce arena, China is currently leading the way. According to eMarketer, nearly half of the country's internet users shop on social networks. These consumers generate more than 10 times the sales in the US.Facebook and Instagram continue to stand out as shoppers' preferred shopping channels. About 19% of AOL users who shop on social media platforms will do so on Facebook by 2022, while 12% use Instagram. According to a survey by eMarketer, nearly 71% of Facebook users worldwide buy something from the platform at least some of the time. That equates to 59.4 million buyers — buyers many of which brands can reach simply by setting up a Facebook Shop.According to Instagram, one in two people use the platform to discover new brands, products or services. Additionally, 44% use the platform to shop weekly.

8. CONTACT US • Qingdao Mafel International Trade Co., Ltd. • Address : Room 1105, Building 2, NO.77 Zhengyang Road, Chengyang District, Qingdao City, Shandong Province, China,510900 • Phone : +86-170 9602 6993 • Email: mafel@mafelashes.com • Url : http://myfeelash.com