A global tour of gaming innovation
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Mark St. Andrew
The best games can awaken some extreme emotions. This clip shows a young boy crying, screaming and laughing as his dad teaches him how to play Angry Birds.
This could be the first ever branded computer game, from 1983.
Produced for the
Atari 1200 by Coca-Cola as a promotional gift at a sales conference.
Copies of Coke Invaders sells for upwards of $2,000 on eBay.
Despite some rocky beginnings, there is an audience appetite, or at least an appreciation, for brands in the gaming world.
This (sadly only fictional) animation shows a fictional combat game starring Colonel Sanders from KFC and Ronald McDonald in arm to arm combat. .
Lego – Build to infinity | Germany | ServiceplanDritteWerbeagentur
May 2011 | Silver Cyber Lion, 1500+ levels created
Yellow Pages – Yellovator | Australia | Clemenger Proximity, Millipede, MediaMind
New Balance – Urban Dash | USA | Ogilvy Action
Clarins – Spa life | Europe | Freshplanet
September 2011 | 128,000 monthly users
Berghaus – Climb Mt. Asgard | Online | Crab Creative
November 2010 | +3,000,000 plays, +2,000,000 users
Carefree – Fairy game | Brazil | Agência Bullet
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Mark St. Andrew, editor | email@example.com | @MediaMarksy