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Digital - Swati Dayal

Shaping the Future of Marketing with Purpose and PrecisionSwati Dayal:

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Digital - Swati Dayal

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  1. FromBurnouttoBalanceBest ManagementPodcastsforWomento LeadwithConfidence Pg. 38 Discoverthe Wondersof the Louvre Museum-History,Art, andTipsforTravelers Pg. 28 AndraDay-TheStarWho Rose toStardom Pg. 10 FounderandCEO EternalCreations ShthapeiFngutureofMarketingwith

  2. GarryWilliams AnkitaP.

  3. "Thepurposeof educationisto turnmirrorsinto windows." -SydneyJ.Harris. LayingDown Rootsfor EnduringGrowth! Trueandlastinggrowthinthebusinessworldisn'tafleetingsurge,butacarefullycultivated ecosystem.Itdemandsmorethanjustchasingimmediategains;itrequiresafoundationbuilton innovation, inclusivity,andgenuinecollaboration.SwatiDayal,theFounderandCEOofEternal Creations,embodiesthisphilosophy,chartingacourseforsustainablesuccessrootedinthese very principles. Withtwodecadesofexperiencenavigatingthedynamiclandscapesofmarketingandtechnology, DayallaunchedEternalCreationsin2024,transformingitintoathrivingconsultingandprofessional servicesfirm.Herjourney,markedbyearlyexposuretodiverseculturesandtheempoweringinfluence ofstrongwomen,hasinstilledinheraleadershipstylecharacterizedbyresilience,empathy,and adaptability.This"people-first"approachhasfosteredaninclusiveculturewithinEternalCreations, recognizingthatdiverseperspectivesfuelcreativityanddriveimpactfulresults. Dayal'sforward-thinkingvisionisevidentinthedevelopmentofinnovativeframeworkslikethe"Input-Messaging-Output(IMO)"modelandthe"Eclectic"digitalplatform.Thesetoolsare designedtoharnessdiverseideasandtranslatethemintopotentmarketingstrategies,demonstratinga commitmenttocontinuouslearningandprogress.EternalCreationsisn'tjustprovidingservices;it's forgingstrategicpartnerships,focusedondeliveringlong-termvalueandfosteringsustainablegrowth foritsclients.Byprioritizinginnovation,inclusiveleadership,andtrust-basedcollaboration,Swati Dayalisnotjustbuildingasuccessfulcompany;sheislayingdownapathforreal,lastinggrowth–forherclients,herteam,andthewidercommunity.Herstoryunderscoresthevitalconnectionbetween groundedvaluesandenduringsuccessintoday'srapidlyevolvingbusinessenvironment. UtkarshD.

  4. MakingYourselftheMostImportant Person inAny Business ManagingYourMedicalPractice Successfully Read More>> Read More>> What‘Enough’ReallyLooksLikeWhen You’rea NewBusiness Owner? TheLongWayIstheFastest:WhyDoingIt RightAlwaysWins? Read More>> Read More>> Chargingto 100%?Experts RevealWhatIt ReallyDoesto YourPhone Battery Rev.AlSharpton, TargetCEOHold CandidTalksAmid DEIBacklashand BoycottCalls Microsoft’s Copilot:TheAI Powerhouse ShapingtheFuture ofProductivity Amazon’sKindle ScribeReturnsto Record-LowPrice withEnhanced Features Read More>> Read More>> Read More>> Read More>>

  5. Article FromBurnouttoBalanceBest ManagementPodcastsfor WomentoLeadwithConfidence 38

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  10. AndraDayisabigfanofjazz,soul,andblues,butlittledidsheknowthatherworkwouldberecognizedbyoneofthe legendsinthemusic industry.Asmall videoclipchangedAndra’slife. Thepioneerofjazzmusicandothergenres,StevieWonder, calledAndraDaytoworkwithher.ThankstoStevieWonders' wife,KaiMillardMorris,whowasthereasonhegottoknow aboutAndra.KaiMillardsawashortvideoclipofDay performinginfrontofastripmallinMalibu, California.ThoughtheconversationwithSteviewasverybrief,itgaveallthe inspirationtoAndra,leadingherto success. BecauseofAndra’s manager,ittookmorethanayeartoreconnectwithStevie.StevieintroducedAndratohislong-time producer,AdrianGuruvitz,leadinghertosignwithhislabelBuskinRecords.Evenaftersigningtherecords,sheusedto uploadmusiccoversandmashupsoffamoussongsfromartistslikeEminemandMuse,whichgarneredattentionfrom WarnerBros.TheysignedarecorddealwithAndra,leadingtothereleaseofherdebutR&Balbum,Cheers ToTheFallin 2015.Thealbummetwithcriticalacclaim,especiallythesong,RiseUp,whichmovedmillionsofpeopleacrosstheglobe. RiseUp RiseUpwasfromthecriticallyacclaimedalbum‘Cheers ToTheFall’.Thesongwaswellreceivedbytheaudience, becominganinstanthit.Thesonggivesouta message basedonthemesofhope,perseverance,andstrength, makingpeoplerelatetoandunderstandthedeeper meaning. WhatInspiredHertoWrite‘Rise UP’? In an interview,Andra Day said that she took inspiration fromthethingsshehadfaced.Hermusiccareerstagnated atacertainpointinlifeandduringthosecrucialtimes,her friendwasdiagnosedwithcancer.Andrafeltlikeshehadtolistentosomethingwhichmadehergetbackonher feet. Thisledtothewritingofthespirituallyupliftingsong. RiseUpwasfromthecriticallyacclaimedalbum‘Cheers ToTheFall’.Thesongwaswellreceivedbytheaudience, becominganinstanthit.Thesonggivesouta message basedonthemesofhope,perseverance,andstrength, makingpeoplerelatetoandunderstandthedeeper meaning. -WhatInspiredHertoWrite‘Rise UP’? In an interview,Andra Day said that she took inspiration fromthethingsshehadfaced.Hermusiccareerstagnated atacertainpointinlifeandduringthosecrucialtimes,her friendwasdiagnosedwithcancer.Andrafeltlikeshehadtolistentosomethingwhichmadehergetbackonher feet. Thisledtothewritingofthespirituallyupliftingsong. CIOWomenMagazine|13

  11. AWell-AppreciatedActingCareer AndraDaydidn’tjustlimitherselftosinging,shemadeasignificant namewithheractingskills.SheappearedasasingerinthefilmMarshall (2017),starringlateChadwickBoseman.ItwasfollowedbyCars 3, whereshevoicedtheroleofSweetTea. Hernextwasthebiographical dramaTheUnitedStatesvsBillieHolliday(2021),wheresheplayedthe roleofaniconicjazzsingerBillieHoliday.Shealsocomposedand performedthesoundtrackforthefilm. Heralbum‘CheersToTheFall’wasnominatedfor bestR&Balbumatthe58thAnnualGrammy Awards.Thesong‘RiseUp’itselfwas nominated forBestR&BPerformance. AndrawonaGoldenGlobeAwardfor BestActress-DramaandaBETAward for BestActress. ShereceivedherfirstAcademy Awardnominationfortherole of BillieHollidayatthe93rd AcademyAwards WontheGrammyAward forBestSoundtrack,for the filmTheUnitedStates vsBillieHolliday. 14

  12. Activism AndraDayshowcasedherviewsontheoppressionfacedbyBlackPeoplethroughthesocialandpoliticalcampaignBlack LivesMatter.ShesupportsthecharitiesUnlikelyHeroesandGlobalFundforWomen,supportinggenderequalityandrights forwomen.Andraisontheartisticmember'sboardforTheSamburuProjectandAmericanfortheArtsandusesher professiontoaddresssocialissuesandmotivatepeopletofight. LatestandFutureProjects Andrarecentlyreleasedanalbum,Cassandra(Cherith)on10thMay 2024HerupcomingIndiefilm,ExhibitingForgivenessissettoreleasethisOctober TheDeliverance,anAmericansupernaturalhorrorfilmwithAndrainthelead,issettobereleasedon NetflixthisAugust. CONCLUSION AndraDayhasprovedthatnomatterwhatourgoalis,weshouldgiveouralltoachieve.Shebecameavoiceforpeoplewho startedfromnothingandprovedthatitisnevertoolateforanything.Andra’smusiciswellcelebratedbytheaudience,her voicecanmovemillions.Shecanturnasimplelyricsongintoasoul-searchingprocessforpeopleinthisdepressedworld. Thesong‘RiseUp’givesusanewperspectiveonlifebymakingus findthelightduringtimesofhopelessnessanddarkness. Hertalentwasn’tjustconfined tomusic,shemadea significantimpactwithheractingabilities.Thecriticallyacclaimed film, TheUnitedStatesvsBillieHolidayearnedheraGoldenGlobeandanAcademynomination.Herfightforsocialissueslike genderequality,andwomen’s rights,andheractiveinvolvementinthecharitiesmadeastrongimpactonthe society. CIOWomenMagazine|15

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  14. ShapingtheFutureofMarketingwith PurposeandPrecision Somany great businesses struggle to grow—notbecause they lack talent or passion,but because theirmessage isn't connecting.Even with amazingproducts or services,they often get lostin the noise.Unclear messaging, weakbrand positioning, and scatteredstrategies make it hardto stand out in today's fast-paced digital landscape. It's frustrating and draining—andit happens more oftenthan it should.That'swhere iconic women leaders stepin and shift the game.They bring claritytoconfusion,focusto chaos,andconfidencewhere thereisdoubt.By trulyunderstanding thebrandandthecustomer,theycraftmessagingthatconnects,buildstrategiesthatwork,and laydownapath forreal,lasting growth. OnesuchleaderisSwatiDayal,FounderandCEOofEternalCreations.Withnearlytwo decades of experiencein marketing and technology across startups and Fortune 500 companies, Swati brings a sharp, insightful approach to entrepreneurship. Since launching Eternal Creations in2024,shehasgrownitintoavibrantconsultingandprofessionalservicesfirmthatoffers market research, go-to-market planning, and digital and content marketing for tech-driven businesses. Herleadership,groundedinresilience,empathy,adaptability, andcollaboration,has shapedapeople-firstculturerootedininclusivity.Alwaysforward-thinking,Swatihas introducedkeyinnovationsandideationsliketheproprietary“Input-Messaging-Output(IMO)” framework and thedigital platform “Eclectic,”designed to turn diverse ideas into powerful marketing strategies. Eternal Creationsis steadily earningrecognition for itscreative approach, diversethinking,and strongclient impact.With afocuson strategicpartnerships, sustainability, and long-term value, Swati continues to guide the company toward meaningful, lastingsuccess—for its clientsand thecommunity itserves. CIOWomenMagazine|19

  15. GroundedinGritandGrace Swatiwas bornand raised inIndia, and herearly years weremarked byfrequent traveland livingin different places.These experiences helped her develop an open and adaptable mindset, allowing her to connect with newenvironments,cultures,and people.Resilienceand agility became a natural part of her upbringing. Akeyturningpoint inher journeycame whenshe joined an all-women engineering college—a place she describesasahomeawayfromhome.Thestrong sense ofcommunity,shared goals,andmutualsupport created a meaningful experience that reinforced her beliefthathardworkandtalentarenotdefinedby gender.Withfocusanddetermination,anyonecan pursue and achieve their ambitions. She also credits much of her growth and leadership style to the powerful influence ofthe women she grew upwith—hermother,grandmother,andtwosisters—alongside a deeply supportive father. Together,theyshapedhervaluesandtheleadersheis today. Rootedintheseearlyinfluences,herleadershipstyle can best be described as resilient, adaptable, transparent, agile, and empathetic.These qualities have helped her drive positive business outcomes even in uncertainandchallengingsituations.They'vealso enabled her to build collaborative, innovative, and supportive teams within organizations. FromCorporateRolesto Entrepreneurship Entrepreneurship, marketing, and technology have alwaysfascinatedSwati.Withnearly20yearsof experience working withcompanies of allsizes—from startups toFortune 500firms—shefelt thetimewas right to follow her dream of becoming an entrepreneur. There wasn't a single defining momentthat pushed her totake the leap; instead,it was a mix ofexperiences thatcametogether.Fromupgradingherskillsetto being inspired by other founders and leaders around her,everythingseemedtofall intoplaceandnaturally lead her toward starting her venture. Tech-Focused,Impact-Oriented Eternal Creations is dedicated tomaking a lasting impact. Founded in 2024, the company provides a comprehensive range of consulting and professional services—spanning market research, strategic planning, go-to-market execution, and digital and content marketing.Withafreshperspectiveanddeepindustry knowledge, Eternal Creations helps technology-focused businesses achieve meaningful results. Specializing in supporting tech-driven companies and those delivering technology-enabled solutions, the firm partners closely with clients to shape exceptional products and customer experiences. Eternal Creations is more than a service provider—it's a long-term growth partner,walkingwithclientsthrougheveryphaseof transformation. Attheheartofthecompany's approach arethreeguiding principlesthatshapeitscultureandstrategy: 12 3 Innovation-First InclusiveTrust-Based Leadership Collaboration Workingtogether with openness and shared goals to drive success. Mindset Acommitment to progress through technology,creativity, and continuous learning. Apeople-first culture built on empathy,respect, and diversity. Thesevalues powerEternal Creations'ability todeliver thoughtful,transformative solutions—whilemaking the journey inspiring and impactful for everyone involved. 20

  16. FocusingonScalableSystems Entrepreneurship marked a new chapter for Swati, one that pushed her to quickly understand a wide range of business functions while also staying involved in daily operations.Itwas aconstant balancing act between long-term strategy and hands-on problem-solving. To navigate this transition, she invested in strengthening herskillsetand collaborated with external experts to overcome early roadblocks and reach critical milestones.Today, her focus is onbuilding a solid foundation forgrowth by aligning theright people, processes,and tools that will help Eternal Creations scale sustainably andefficiently. CIOWomenMagazine|21

  17. Purpose-Built Marketing Solutions Eternal Creations focuses on innovation and digital transformation, offering a rangeof uniquely designed services that help companiesof all sizesdeliver powerfulmarketingexperiences.The companyrecently introducedafirst-of-its-kind“Input-Messaging-Output (IMO)framework”—aclear,structuredapproachto creating impactful and lasting messaging that can transform a company's go-to-market strategy. Bridging the Gap with “Eclectic” Amajor breakthrough for Eternal Creations came recently with the ideation of“Eclectic”—a proprietary digital platformdeveloped by the company.Trueto itsname,Eclectic isdesigned to drawfroma widerange ofsources, styles,and ideas rather than following a single, rigid approach.This aligns perfectly with Eternal Creations' culture of innovation and its commitment to embracing diverse perspectives to solve business and marketing challenges inunique ways. Marketing is one of thoseareas where everyone has an opinion.This can be a strength and a challenge.On the one hand, it bringsa wealth of ideas informed bydifferent experiences,data, and viewpoints.On theother hand, onlythe ideas and messages that truly resonate with the market can move forward. Eclectic aims to bridge this gap. Theplatformhelpsfilterandrefinediverseinputs to create meaningful, customized marketing strategies that deliver real impact. StrategiesThatDeliverRealResults Eternal Creations, though a young company,is making a meaningful impact on the industry and the community. Onthe community front,the company champions inclusive leadership by embracing diverse perspectives and fostering a culturewhere equity, collaboration, and shared growth are central.This commitment goes beyond policy—it's a mindset that encourages innovation andunity, helpingcreate aworld where peoplecan thrive together. Withintheindustry,EternalCreations isdriving progress through innovative and customized marketingsolutions.By focusingon personalized strategies that deliver measurable results, the companyis settingnew standards inhow marketing can beeffective andsocially conscious. Itswork is enhancing business outcomes and leaving a positive imprint on the communities and industries ittouches. Alignsmessagingwith brandidentityand customerneeds This Simplifiescomplex technologicalchallenges andsolutions innovative framework: Drivesconsistencyand clarityacrossall marketingefforts In addition, ideation of their digital platform, “Eclectic,”reflectstheirongoingcommitmentto innovation, built with an eye on evolving market needs and changing economic trends. Eclecticis designedto: Serveasacreative hubforstrategic marketingideas 01 Distilldiverseinputs intocohesive messaging 02 Adapttofast-changing businessenvironmentsfor customizedcustomer experiences 03 22

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  19. AVisionfortheFutureofMarketing Eternal Creations has set clear long-term goals focusedon becoming a visionary in the marketing space. The company aims to build on established marketing principleswhileembracing new,forward-thinking approaches to elevate the marketing function.This vision will be realized through strategic partnerships,meaningful affiliations,andtheadoptionofbestpractices that encourage innovation and drive profitabledisruption.The company isalso committed to enhancing itscorporatesocialresponsibilityefforts,witha strong emphasis on sustainability. In the short term, Eternal Creationsis focused on increasing brand awareness and driving revenue through targeted,results-orientedstrategies.Theseeffortsare designedtomeetfinancialgoalswhilealsostrengthening the overall value and visibility of the brand. Theseambitionstakeonevengreatersignificancewhen viewed through the lens of gender representation in leadership.Although more women are stepping into leadership roles and starting their businesses, gender gapsremainacrossmanysectorsandindustries.Totruly closethisgap,organizationsandcommunities must continuetomakefocusedefforts.Theseeffortsshould consider key factors like advancements in technology, changes in demographics, evolving consumer preferences, and broader economic trends. BreakingBarriersin Business Withnearly20yearsofbusinessexperience,Swati understood early on that being a woman entrepreneur came with unique challenges—such as gender bias, limited access to capital, balancing family and business, and dealing with societal expectations.These hurdles oftenstand inthe wayof growth andsuccess. To navigate them, she focused on building a strong personal and company brand from the very beginning. She also prioritized strategic networking through meaningful affiliations. Over time, itbecame clear toher that having a solid support system—personally andprofessionally—is essential. She believes that relationships built on mutual support and reciprocity are key to long-term success. PowerofClearGoals Swatibelievesthatbalancingthe responsibilitiesofrunningacompany withpersonallifeisneveraone-size-fits- all formula—it'sanongoing process of adjustment.Whatmakesitmanageable forherishavingaclearsenseofpurpose andlong-termgoalsinpersonaland professionalspheres.Thisclarityhelps guidedecisionsandpriorities,especially whenchallengesarise.Sheemphasizes theimportanceofadaptingquicklyand focusingonwhattrulymattersinthe moment.Astrong support systemalso playsacrucialroleinhelpingher navigatebothworldseffectively. StayDedicated,StaytheCourse Swatiencouragesyoungwomentodream big,asit'sthefirststeptowardcreating somethingtrulymeaningful.She acknowledgesthattheentrepreneurial journeyisnevereasy,butbelievesthat passioncanserveasapowerfuldriving forceduringchallengingtimes.Her adviceistobuildabusinessthat aligns withone'scorevaluesandinterests, whichnotonlymakesthework more enjoyablebutalsomoreimpactful.Swati emphasizestheimportanceofseeking guidancefromexperiencedmentorsand leaders,astheirinsightscanhelpnavigatecomplexities.Shealsohighlightsthevalueofbuildingastrong personalandprofessionalnetworkand remindsaspiringleadersthataskingfor helpisastrength,notaweakness.Above all,Swatibelievesthatconsistently addingvalue,puttingindedicatedeffort, andstayingopentolearningarethe keys tolong-termgrowthandsuccess. 24

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  22. DidyouknowtheLouvreMuseumistheworld’slargestmuseum, coveringover7,82,000squarefeet?Youcanimagineitsvastness:Ifyou spent30secondsviewingeachpartofthemuseum,itwouldtakeyou around200daystoseeeverything.Hometoover35,000worksofart, includingtheiconicMonaLisaandVenusdeMilo,theLouvreisnotjust amuseum,itisajourneythroughcenturiesofhumancreativity,history, andculture,allunderoneremarkable roof. Inthisarticle,youwilluncovermany secretsoftheLouvre,includingits richandfascinatinghistory,architecture,someinterestingfacts,howit becameatouristattraction,andabriefguidefortravelers. CIOWomenMagazine|29

  23. WhereIstheLouvre MuseumLocated? TheLouvreislocatedinParis,France,onthe rightsideoftheRiverSeine.It’sinthecentral partofthecity,closetofamousplaceslikethe TuileriesGardens.Themuseum’smainentrance ismarkedbyalargeglasspyramid. 30

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  25. RichandFascinatingHistory TheLouvreMuseumhasarichandfascinatinghistorythatdates backtothe12thcentury.Originallybuiltasaroyalpalaceby King PhilipII,itwaslatertransformedintoamuseumduringtheFrench Revolutionin1793.Thedecisiontoopenittothepublicwas part ofabroaderefforttoshareFrance’sroyaltreasureswith thepeople. Overtheyears,theLouvrehasexpanded,withseveraladditions, includingtheiconicglasspyramidentrancedesignedbyarchitect I.M.Peiin1989.Ithousesmorethanthousandsofart work, spanningthousandsofyearsandcultures,fromancient civilizationstomoderntimes. ThemuseumfeaturesextensivecollectionsofEgyptian,Greek, andRomanantiquities,aswellasFrenchandEuropeanpaintings. TheLouvrecontinuestocaptivatevisitorswithitsremarkable historyandvastarrayofart,makingitoneofthemostvisited museumsintheworld.Itisnotjustamuseumbutasymbolof France’sculturalheritageandtheworld’sartisticachievements. 32

  26. Avoidthecrowds MostpeoplelineupthePyramidentrance,sotryusingtheCarrouseldu Louvre entranceforthequickentrance.Themuseumisalsoquieterintheeveningandthe roomsvibecanbeenjoyedpeacefully.Forthespecialexperienceyoucanvisit duringlatenightontheFridayswhenthemuseumstaysopenuntil9:45p.m. Take advantagesofthefreeservices TheLouvreoffersfreeserviceslikewheelchairs,strollers,andbabycarriers.You canborrowthemeasilyshowingyourIDproofatthereceptionunderthepyramid. Themuseumhas23informationavailable,makingiteasiertonavigate,andthe receptionareahasbeenredesignedforbetteraccessibility. TakeaBreak It’sneartoimpossibleforanyonetoenjoythe35000artworkpiecesinasingle visit.Youwillneedtotakebreakandrefuel.Thereare15cafesandrestaurants insidetheLouvre,theJardindesTuileries,ortheCarrouselduLouvre,offeringthe dine-inand take-outoptions.Youcanrelaxhereandenjoythetastydishes. Planningaheadcanmakeyourtripto theLouvremoreenjoyableandless overwhelming.Herearesometips to helpyounavigatethemuseumwith easeandmakethemostofyourvisit. Plan your visit Buyyourticketsinadvancetoavoid waitinginthequeueatthe ticket counter.Youcanselectthedateand timetobookticketsonline.Priority entranceatthePyramidorthrough theCarrouduLouvreshopping mall. Thereisalsospecialentrance availablefore-ticketholder-Ruede Rivoli. Getthemuseum map Lookingatthevastnessofthemuseumitwouldbebettertokeepthe museummaprunninginyourphonetoguideyouviewingthespecialart pieces.Youcanchoosethemapinthe 13languagesandtheinformationof themapsfromthedesksunderthe pyramidordownloaditfromthe museum’swebsite.Mapswillhelp youfindtheartworklocationsandget a3Dguidethroughthemuseum.Free audiocommentaryisalsoavailableforasmallfee.Incaseifyouforgetto downloadthemapfreeWiFifacilityisavailableinthe museum. RichandFascinatingHistory CIOWomenMagazine|33

  27. FoodstoTry WhenvisitingtheLouvreMuseum,makesuretoindulgeinsomeofFrance'siconicculinarydelights.Fromflakypastriesto savorytarts,herearefivemust-trydishesthatperfectlycapturetheessenceofFrenchcuisine. Croissant AclassicFrenchpastrymadewithsimpleingredientslikeflour, butter, sugar,salt,yeast,andmilk.Itsdistinctiveflakytexturecomes from layersofbutterfoldedintothedough,makingitcrispyonthe outside andsoftontheinside. 1 Quiche Lorraine Thissavorytartismadewithabutterypastrycrust filledwitheggs,heavy cream,bacon(orlardons),andGruyèrecheese.Someversionsalsoinclude onionsorherbsforaddedflavor. It’s aheartyandsatisfyingdishoften enjoyedatlunch. 2 Macarons Thesedelicatecookiesaremadefromeggwhites,powderedsugar,almond flour,andgranulatedsugar.Thefillingcanvary,butpopularflavorsinclude chocolateganache,raspberryjam,orvanilla buttercream.Theirchewytexture andvibrantcolorsmakethemafavoritetreat. 3 Crêpes Crêpesarethinpancakesmadefromasimplebatterofflour,eggs,milk,sugar, andbutter.TheycanbefilledwithavarietyofsweetingredientslikeNutella, strawberries,orwhippedcream,orsavoryfillingslikeham,cheese, and mushrooms. 4 TarteTatin Thisupside-downcaramelizedappletartismadewithabutterypastrycrust,apples (usuallyavarietylikeGoldenDeliciousorGrannySmith),sugar,butter,andahint ofvanilla.Theapplesarecaramelizedinbutterandsugarbeforethepastryisadded, creatingarich,sweetflavorthatcontrastsnicelywiththetartapples. 5 34

  28. TheLouvreisfulloffascinatingstoriesandhidden gemsbeyonditsfamousartworks.Fromitsrichhistory tosurprisingdetailsaboutitscollections,hereare some interestingfactsyoumaynotknow! 12 3 Beforebecominga museum,theLouvrewas aroyalpalacebuiltin the late12thcenturybyKing PhilippeAuguste.It wasn’tuntiltheFrench Revolutionthatitopened asamuseumin1793. Themuseum’scollection spansmorethan9,000 yearsofhistoryand includesartworksfrom ancientcivilizationsto modernpieces,makingit oneofthemost diverse collectionsintheworld. DesignedbyarchitectI.M. Pei,theglass pyramid entrancewasmetwith strong oppositionwhenitwas unveiledin1989,withmany criticsarguingitdidn’t fit withtheclassicalarchitectureoftheLouvre. 5InterestingFacts AboutLouvreMuseum YouDidn’tKnow 4 5 In1911,theMonaLisa wasstolenbyanItalian handyman,whokeptit hiddenfortwoyears.The paintingwasreturnedtothe Louvrein1913after being recoveredinItaly. In1989,the museumclosed partofitsfacilitiesfor extensiverenovations, includingtheinstallationof theglasspyramidand reorganizationofgalleries, reopeningwitharefreshed lookin1999. Conclusion TheLouvreMuseumisnotjustaplacetoseeart;it’sajourneythroughhistoryandculture.Withitsamazingcollectionand famousworksofart,themuseumattractsmillionsofvisitorseachyear.Whetheryou’reenjoyingtheartwork,tastingFrench food,orlearningaboutits history,atriptotheLouvreisanexperienceyou’llneverforget.Planningaheadwillhelpyou makethemostofyourvisitandenjoyeverythingthemuseumhastooffer. CIOWomenMagazine|35

  29. Forfartoolongthestoriesandmythsofwomenmanagementandleadershiphavebeencontinued;hence,thebasis onwhichtheyareill-fittedfortheboardroomorcorneroffice hasbecomeoutofdate.Thatsaid,astatementmade oncereads:“Itwillnotbelongbeforethegapclosesandwomencatchupwiththebusinessmen.”Otherutterances areasfollows:“Womenarenotcutforentrepreneur stuff”; “Womenlackthe self-confidence tolead.”These kinds ofutterancesunderminethem.Thesemythsfailtorecognizewomen’sincrediblestrideasavisionary,leader,and industryinnovator.Breakingthismythisnolongersolelyaboutrepresentation;italsoempowersthewomanatthe topwhoneedswhatittakesintermsoftools,insight,ornetworkstosucceed.Someofthesewaystofuelthis empowermentarebasedonknowledgeandinspirationthatcanbeignitedthroughthismediumcalledapodcast.If you’reanaspiring entrepreneur,aseasoned manager, orlookingforinspiration,herearesomeofthebest managementpodcasts specifically forwomentoleadwith confidence andimpact:Ifyou’reonthehuntforthebest managementpodcastsforwomen,you’reintherightplace. FromBurnouttoBalance BESTMANAG PODCASTS forWomentoLeadwithConfidence 38

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  31. WhyWomenNeedSpecializedManagementPodcasts Beforedivingintothebestmanagementpodcastsforwomen,wemustunderstandwhythesematter.Although general managementpodcastsareveryinsightful,thereissomethingthatwomendealwith,suchasgenderbias,impostersyndrome, andmentalloadinjugglingpersonalandprofessionalliferesponsibilities.Morethananygeneralleadershipadvice,these podcastsspeakdirectlytothefemaleexperience,providingstrategiesfornegotiatingworkdynamics,buildingleadership competencies,andmaintaininghealthyminds.Forwomenlookingtoempowerthemselvesandfindtheirway,podcastshave trulybeen a game-changer. Top7BestManagementPodcastsforWomen Here’sacuratedlistofthemostinsightful,inspiring,andpracticalpodcastsforwomeninmanagement roles. “TheBroadExperience” Host:AshleyMilne-Tyte Focus:Women,Work,andLeadership WhyListen:Thispodcastdigsdeepintoculturalandsocietalissuesconcerningwomen’srolesintheworkplace,fromdealingwithgenderbiastonegotiatingpromotions.Ashleyhasa storytellingstylethatallowslistenerstofeelseenandheard.Eachepisodeispackedwith real-life experiencesandexpertadviceonhelpingwomengainclarityintheircareers. “WomenatWork”byHarvardBusinessReview Hosts:AmyBernstein,SarahGreenCarmichael,andNicoleTorres Focus:InsightsfromLeadingWomenintheWorkforce WhyListen:Producedbytheworld-renownedHarvardBusinessReview,thispodcastgoesdeep intothemostcriticalchallengeswomenfaceintheworkplace.Withexpertinterviews,data- drivendiscussions,andpracticaltakeaways,it’samust-listenforwomenlookingtohonetheir leadershipskillsandbreakbarriers. “The ConfidenceChronicles” Host:ErikaCramer Focus:Building Self-Confidencein Leadership WhyListen:Confidenceisanessentialcomponentofgoodleadership,andErika Cramer’s podcastiscommittedtohelpingwomengainit.Herunapologeticapproachallowsthelistenerto putasideself-doubt,andauthenticity, andleadwithconfidence. Powerfulmindsetshiftscanbe takentoapplytobothpersonalandprofessionalgrowth. “TheGoalDiggerPodcast” Host:JennaKutcher Focus:Goal Setting, Productivity, and Leadership WhyListen:Althoughthispodcaststartedwithentrepreneurs,itsleadershipstrategiesarehighly relevanttowomeninmanagement.Jenna’sdown-to-earthadviceonproductivity,goal-setting, andprioritizationmakesthisagreatlistenforwomenlookingtoleadwithintentionand clarity. 40

  32. “How I BuiltThis” by Guy Raz Host:GuyRaz Focus:EntrepreneurialJourneysandLeadershipLessons WhyListen:Althoughthisshowisnotexclusivelyforwomen,it’sagreatlearningexperience aboutleadership,tenacity,andproblem-solving.Women inmanagementcanbeinspiredby storiesofleaderswhobuiltthrivingbusinesses.It’sasuccessstoryaboutperseverance,strategy, andthestrengthtoleadthroughuncertainty. “TheLeader’sEdge” Host:Tamara Torres Focus:LeadershipandCareerAdvancement WhyListen:Gearedtowardsthefemaleleader,"TheLeader’sEdge"discusseshottopicssuchas careerdevelopment,emotionalintelligence,andtrueleadership.Tamarasharesherperspective in awaythatmakesiteasytowanttochangeyour definition ofsuccessandleadfromaspaceof authenticityandpurpose. “The Mindset Mentor” Host:RobDial Focus:MentalToughnessandLeadership WhyListen:Mentaltoughnessisthehallmarkofgood management.Thispodcasthelps women buildresilienceanddevelopa growth-orientedmindset.Althoughthehostis gender-neutral,most ofhislessonsonovercoming fear,handlingpressure,andboosting confidenceresonate deeply withwomeninmanagementroles. CIOWomenMagazine|41

  33. KeyTakeawaysfromManagementPodcastsforWomen Thesebestmanagementpodcastsforwomenaremorethanjustbackgroundnoiseswhileyouarecommutingtoor from work.Theymaysignificantly impactyourcareerpathbyboostingyour confidenceand offeringahealthywork-life balance. Here’swhyyoumustaddthemtoyourleadershiptoolkit: • LearnOntheGo • Accessleadershiptraininganytime,anywhere. • Listenwhiledriving,exercising,ormanagingdailytasks. • RealStories,RealLessons • Discoverinspiringjourneysofsuccessfulwomen. • Gainvalidationandencouragementthroughrelatableexperiences. • ActionableTakeaways • Learnpracticaltipsforsuccess. • Masterskillslikenegotiationandmentalhealthstrategies. • EmpowermentandConfidence • Feelmotivatedbystoriesofovercomingobstacles. • Buildresiliencetofacechallengeshead-on. 42

  34. HowtoGettheMostOutof Podcasts To trulytakeadvantageofthebestmanagementpodcastsforwomen,approachthemwithpurpose.Hereishowtogetthe mostfromeach episode: 1.Take Notes:Jotdownkeyinsightsandactionabletips.Manypodcastshaveshownotes, butactivenote-takingcanincreaseretention. 2.ApplyWhatYouLearn:Don'tjustlisten—act.Challengeyourselftoimplementatleast onepieceofadviceaftereachepisode. Createalisteninghabit:Whetherit'sduringyourdailycommuteoryourmorningwalk, findatimeofthedaywhenyouwilllistenregularlyandmakeitahabit. Joinonlinecommunities:Manypodcastshavesocialmediagroupsthatlistenerscanuse todiscussepisodesandshareideas.Thiscanhelpyouexpandyournetworkand gain additionalperspectives. FINALTHOUGHTS Leadershipisajourney,notadestination.Aswomencontinuetoriseintheranksofmanagement,the rightguidanceandsupportbecomeessential.Podcastsofferamodern,flexiblewaytoaccess that guidance.Bytuningintothebestmanagementpodcastsforwomen,you’renotjustlisteningtocontent —you’reinvestinginyourgrowth,confidence,andfuturesuccess. Whetheryou’renavigatingworkplacechallenges,seekingtoenhanceyourleadershipskills,orstriving forabetterwork-lifebalance,thesepodcastsaretheperfectcompanionsonyourjourney to empowerment.So,pluginyourheadphones,hitplay,andgetreadytoleadwithconfidence. CIOWomenMagazine|43

  35. . STARLIGHT

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