HTML E-mails; Here's How You Can Create Them Easily

1. HTML E-mails; Here's How You Can Create Them Easily E-mails are broadly of two types - plain text e-mails and HTML e-mails. While the former contains just simple text, the latter is formatted and styled using HTML and inline CSS.Although this may sound like you need to have prior coding knowledge for creating HTML e-mails for an effective e-mail marketing campaign, it may not always be so. While none can be termed better than the other per se, a successful e-mail marketing program entails both. The easiest way to create HTML e-mails is to usean HTML e-mail template designer.In addition, many module-based and drag-and-drop tools are available for generating an HTML e-mail. Let us explore what features such tools need to offer so that one may easily set upcomprehensive e-mail marketing campaigns for their business. Create HTML e-mails easily; No coding skills are required With so many HTML e-mail builder tools, HTML e-mail design and development have been made extremely easy, even for those who do not know how to code. These tools help create and send impressive HTML e-mails from the initial build to the final send. For choosing the best tool, you must make sure that it offers the following features:- 1. Customisable templates-For creating beautiful e-mail marketing campaigns, an HTML e- mail builder tool must have pre-formatted, ready-to-go, customisable HTML templates. You can thus design HTML e-mails,and you would never need to access the actual code on the backend. 2. Ease of use- Since you intend to use these tools because you do not possess coding skills, look for a tool that offers an easy-to-use interface,most likely one that provides a drag-and- drop interface. 3. Complete customisation - Offering premade templates is one thing;offering the option to customise them as per your needs is another, and providing you with powerful tools to let you code your HTML templates is yet another that is the best. 4. Countdown timer - One of the best ways to create urgency in your e-mails is to feature a deadline. And how would you do that? Well, with a countdown timer. The best e-mail builder tools feature a countdown timer which updates with each open. 5. Mobile optimisation-The device's screen size on which an HTML e-mail is viewed determines how your e-mail would look in a user's inbox. Therefore, use a tool that offers you responsive templates so that you may create and send beautiful e-mails on desktop and mobile. The takeaway If you lack coding skills and do not have an e-mail designer on your team, you can still be entitled to send professional-looking marketing e-mails.HTML e-mail builder tools have made it possible.Mostly featuring a drag-and-drop interface, these tools automatically code the changes you make in the e-mail editor into the final product. From offering you e-mail template design servicesto letting you import HTML files directly for custom e-mail templates, an effective e-mail builder is all you need to comprehensively set up an impressive e-mail marketing campaign for your business.