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In todayu2019s digital landscape, animated explainer video production are incredibly effective for simplifying complex ideas and engaging audiences online. As businesses continue to work in hybrid or fully virtual setups, using video has become critical for reaching and resonating with both customers and employees. From lead generation to<br>enhancing internal communications, letu2019s explore the primary ways explainer videos can elevate your business strategy in this comprehensive video.<br><br>https://www.b2w.tv/<br><br>#AnimatedExplainerVideos #ExplainerVideo #ExplainerVideoProduction
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Let’s Swipe Right HOW TO MAKE ENGAGING EXPLAINER VIDEOS? @SunnyArora
WHY EXPLAINER VIDEOS? Explainer videos are a rich medium They can capture, engage, and hold your audience’s attention till the end Making your message compelling, persuasive, and memorable! Let’s Swipe Right
HOW TO GET STARTED? To create engaging explainer videos... You need to focus on 3 important components: Make it matter Elevate the stakes Show the journey, not the destination Let’s look at each stage in more detail Let’s Swipe Right
STAGE #1: MAKE IT MATTER For a game of sports to be engaging... The audience has to first care about the team playing to win Similarly, your audience must care about your video’s subject It begins by telling a story And making your audience relate with the hero’s journey on a deeper level Let’s Swipe Right
STAGE #2: ELEVATE THE STAKES Build up the stakes early on in your video Associate your offering to a critical need that matters to your audience More than financially, connect your message to their strategy, mission, or core values Make it a big win, or a huge loss! Let’s Swipe Right
STAGE #3: FOCUS ON THE JOURNEY A good explainer video doesn’t just give a solution It takes your audience on an emotional journey Creating tension in the middle to build the desire to solve their problem Ending on a high note to increae the emotional impact of the climax Let’s Swipe Right
THE STORYTELLING FRAMEWORK Tell a story about your audience’s goals & challenges Make the stakes high, the consequences serious Show the highs and lows of a struggle to grab attention End on an emotional high Deliver an inspiring message and clear CTA at the end Let’s Swipe Right
FOUND THIS INSIGHTFUL? LET ME KNOW IN THE COMMENTS! Sunny Arora Chief Storytelling Officer at Broadcast2world SAVE & SHARE