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Why You Should Care About Reddit (UPDATED) - PowerPoint PPT Presentation


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You have probably heard of Reddit, maybe even spent a few minutes there once or twice, but you need to better understand what you might be missing in ignoring one of the largest social media sites for English speaking audiences.

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Why You Should Care About Reddit (UPDATED)


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    Presentation Transcript
    why people have avoided reddit why people have

    Why People Have Avoided Reddit!

    Why People Have Avoided Reddit!

    • Hard to Understand (??)

    • SubReddits? Moderators vs Admins?

    • Hard to Reach the Front Page

    • Silent Bans / Moderation

    • Brands looked down on

    • Self Promotion Not Really Allowed

    • Design Too Simple

    why people have avoided reddit why people have 1

    Why People Have Avoided Reddit!

    Why People Have Avoided Reddit!

    • Hard to Understand (??)

    • SubReddits? Moderators vs Admins?

    • Hard to Reach the Front Page

    • Silent Bans / Moderation

    • Brands looked down on

    • Self Promotion Not Really Allowed

    • Design Too Simple

    reddit 2 0 and beyond reddit 2 0 and beyond

    Reddit 2.0 and Beyond

    Reddit 2.0 and Beyond! ! ($250,000,000)

    ($250,000,000)

    reddit front page reddit front page

    Reddit Front Page

    Reddit Front Page

    • r/All is All Subreddits including The_Donald & NSFW

    • r/Popular is /r/All but with The_Donald & NSFW removed

    • reddit.com are your Subreddit subscriptions

    * Any Subreddit can select to be excluded from /r/All in settings

    * /r/Popular can be filtered by Country and State

    brands more accepted on reddit brands more

    Brands More Accepted on Reddit

    Brands More Accepted on Reddit

    old design new design old design new design

    Old Design : New Design

    Old Design : New Design

    • New design almost completely rolled out

    • Was really broken and only partially implemented at first

    • Old.reddit.com to see old site!

    • New.reddit.com to see new site!

    original content original content

    Original Content

    Original Content

    chat beta chat beta coming soon maybe already

    Chat (Beta

    Chat (Beta : Coming Soon.. Maybe already!)

    : Coming Soon.. Maybe already!)

    building a successful reddit profile building

    Building a Successful Reddit Profile

    Building a Successful Reddit Profile

    • Comment and Participate in active Subreddits

    • Submit ’easy win’ content to Subreddits

    • Submit quality content to your Profile

    • Submit exclusive content to your Profile

    • Promote the content off your profile on other social channels

    • Promote your Profile to your existing audiences

    • X-Post u/submitted post to Subreddit

    resources resources

    Resources

    Resources

    • https://www.statista.com/chart/13018/social-media-traffic/

    • https://www.facebook.com/zuck/posts/10104413015393571

    • https://www.recode.net/2018/3/7/17087468/facebook-ad-prices-

    increase-algorithm-news-feed

    • http://www.niemanlab.org/2018/06/slates-facebook-traffic-has-

    dropped-by-87-percent-since-2017/

    • https://www.merkleinc.com/thought-leadership/digital-marketing-

    report

    thank you brent csutoras cmo peakactivity

    Thank You!

    Brent Csutoras

    CMO, PeakActivity

    @brentcsutoras