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7 Lead Generation Tips You Can Start Using Today

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7 Lead Generation Tips You Can Start Using Today

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  1. http://www.brandstrumpet.com/ 7 LEAD GENERATION TIPS YOU CAN START USING TODAY 1. PAY-PER-CLICK (PPC) ADVERTISING IS A GOOD OPTION PPC (pay-per-click) advertisement is a form of advertising that is used to drive traffic to websites. Advertisers pay a publisher when their ad is clicked, which is why it's called "pay per click." PPC is often connected to top-tier search engines. PPC advertisement is critical for brands looking to raise brand awareness or advertise specific deals because it increases the likelihood of your site appearing at the top of searches for the keywords you're targeting. 2. RETARGETING ADS CAN BE USED. Retargeting ads advertise your goods and services to people who have already interacted with your brand in some way, such as by clicking on another one of your ads, viewing a product, adding it to their cart, visiting your homepage, or following you on Facebook. 3. MAKE A POWERFUL CALL TO ACTION (CTA) A call to action is something that is intended to elicit a quick response or inspire a quick purchase. Most commonly, the term refers to the terms or phrases that advertisers use to persuade a viewer to take a particular action in commercials, web pages, or sales scripts. 4. OFFERS SHOULD BE LINKED TO LANDING PAGES Ads should direct visitors to a particular page where they can take advantage of the deal that was marketed to them. This is referred to as a landing page. Landing pages go by a variety of names. Lead capture pages, static pages, and destination pages are all terms that have been used to describe them. A landing page is a single page that visitors arrive at after clicking on an ad, promotion, marketing email, or other piece of content. 5. USE PASSWORD-PROTECTED CONTENT Add gated content to your blog to transform it into a lead-generating machine. Any content that your visitors can access only after providing their contact details is considered gated content. To find high-value content, look at your website's analytics. Then, using a lead generation tool, lock down the content so that only visitors who provide their contact details can access it. 6. BUILD A LEAD MAGNET Gated material is identical to lead magnets. A lead magnet is a marketing tool that creates leads by giving away a long-form resource or a free tool in return for the contact information of a potential lead. Lead magnets may be anything, but they usually consist of anything that can be downloaded.

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