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One of the most influential decisions every company makes is what kind of advertising and digital marketing strategy to adopt. <br>With so many different approaches, it can get confusing for companies to decide which method to choose. <br>One of these methods is A/B Testing. <br><br>What is A/B Testing of Advertising Campaigns<br><br>A/B testing, or split testing, is a marketing technique used by businesses to optimize their advertising campaigns. <br>A process where you run a group of ads and a test group and then track.<br>https://amzprep.com/how-to-optimize-structured-advertising-campaigns/
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