0 likes | 0 Views
Join TechCadd's Best digital marketing course in Jalandhar to learn practical strategies for growing your brand online.<br>visit now:https://techcadd.com/best-digital-marketing-course-in-jalandhar.php
E N D
Digital Marketing Course in Jalandhar
Introduction • Digital Marketing refers to the use of digital channels, platforms, and technologies to promote or market products and services to consumers. • Key Points: • Utilizes internet-connected devices • Includes SEO, social media, email, mobile apps • Data-driven and measurable
Importance of Digital Marketing • Reaches a global audience • Cost-effective compared to traditional marketing • Measurable ROI and analytics • Engages with target audiences directly
Search Engine Optimization (SEO) Pay-Per-Click Advertising (PPC) Social Media Marketing (SMM) Content Marketing Email Marketing Affiliate Marketing Types of Digital Marketing • Types of • DIGITAL • MARKETING
Search Engine Optimization (SEO) • SEO is the process of improving a website’s visibility in search engine results to attract organic (non-paid) traffic. • Includes: • On-page SEO (keywords, content) • Off-page SEO (backlinks) • Technical SEO (site speed, mobile-friendliness)
Pay-Per-Click Advertising (PPC) • PPC is a model of online advertising where advertisers pay a fee each time their ad is clicked. • Platforms: • Google Ads • Bing Ads • Social media ad platforms
Social Media Marketing (SMM) • SMM involves promoting content and engaging audiences through social media platforms. • Popular Platforms: • Facebook • Instagram • LinkedIn etc.
Content Marketing • Content Marketing is the strategic creation and distribution of valuable, relevant content to attract and retain a clearly definedaudience. • Formats: • Blogs • Videos • Ebooks etc.
Benefits in Digital Marketing • Lower cost • Better targeting • Higher engagement • Easy performance tracking • Global reach
The Future of Digital Marketing • AI and Automation • Voice Search • Video Marketing • Personalization using data • Augmented Reality (AR) and Virtual Reality (VR)
THANK YOU • Visit Now www.techcadd.com