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If you have worked in the digital marketing world, youu2019re familiar with B2B and B2C business types. But you might not be familiar with B2B and B2C marketing strategies.
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Differences Every Marketer Needs to Know If you have worked in the digital marketing world, you’re familiar with B2B and B2C business types. But you might not be familiar with B2B and B2C marketing strategies. B2C B2B Lower volume, higher price Higher volume, lower price Education, efficiency Entertainment, convenience Interpersonal relationships Transactional relationships Logic, features Desires, benefit Long term goals Short-term goals Long sales Short sales cycle cycle www.bigeasymagazine.com