How to Increase User Interaction on Your
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How to Increase User Interaction on Your


Your company’s website is the face of your business. This fact is quite crucial for enhancing the

visibility of your business to your intended users and potential clients. Increasing your user

engagement decreases your bounce rate, increases the traffic, leads to more visitors, ultimately

more conversions and results in an increase in the growth of your business. Here, we give you five

such important and effective ways to increase the user interaction on your website from a web

designer’s perspective.

Ease of Navigation

When you are designing your website, make sure to make it easily searchable and navigable for your

website users. Design your navigation bar in such a way that it is consistent on each and every web

page of your website. Confusing and complicated designs which tend to confuse a visitor should

always be avoided at any cost, as visitors are usually impatient and might not spend enough time to

dig into the contents on your website. In fact, uncluttered and well organized navigation design

increases the potential in boosting the number of visitors and also at the same time increases the

aesthetic value of the site’s web design.

Public Opinion About your brand on the website

Providing Testimonials as well as mentioning your previous work says a lot about your business.

People’s opinions and experiences about your company serve as a testimonial for validating your

product and services. This is a wonderful feature and should be provided on your website to earn

the trust and a positive social validation about the general public opinion about your services.

Since people who spend time online are always on the lookout for knowing what others have to say

about the product or services they would want to use, therefore design your website in such a way

so that you include this feature and which will benefit you in the long run by leading to higher

conversions. For example, a web designing company in Delhiis likely to have online users who are

searching for public opinion about Delhi based companies providing wesb designing services.