Welcome to MAR 3023 Sections OR01; OV86; OV87; OV88; Dr. Carolyn Massiah BSBA in Marketing – University of New Mexico Dual MBA – Marketing and International Management – University of Colorado Ph.D. in Marketing – Arizona State University Area of specialization: Services Marketing
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Using the 4Ps to identify and satisfy the needs
of the Consumers is Marketing.
All decisions involved in keeping and creating
4 credit hours
3 hours of lectures (in-class component)
1 hour of online component each week
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Total 1000 points
Final grades will be assigned strictly based on the following scale:
NO FINAL GRADE WILL BE ROUNDED UP