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Building a Corporate University in Your Firm Elaine Pomfrey eLearning Consultant Littler Mendelson, P.C. Friday, October 10, 2003 10% of computer’s potential 29 offices 1 trainer Littler’s Business Need in 1999 Create a Vision Develop a Plan Design Course Catalog

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building a corporate university in your firm

Building a Corporate University in Your Firm

Elaine Pomfrey

eLearning Consultant

Littler Mendelson, P.C.

Friday, October 10, 2003

the steps
Create a Vision

Develop a Plan

Design Course Catalog

Develop/Purchase Courseware

Administer

Measure the Impact

The Steps
create a vision
Create a Vision
  • Retain employees
  • Provide consistent training and information
  • Reach geographically dispersed workforce
brainstorm
BrainStorm

What is your vision for your firm’s corporate university?

develop a plan
Develop a Plan
  • Assess business needs
    • What is keeping managers up at night?
  • Identify skills to fulfill those needs
  • Define methods to teach those skills
design the course catalog
Design the Course Catalog

Focus groups determined proficiencies

Proficiencies grouped into customized Learning Profiles for each job type

Attorney – Staff

Secretary – Legal Information Staff

Paralegal – Acctng - GL/Financial Reporting

Administration – Document Processors

Accounting – Part-timers

brainstorm8
BrainStorm

If you had a corporate university, what specific courses would be in your course catalog?

delivery methods
Littler University

Instructor Led - ILT

Documentation - QRG

eLearning

Asynchronous: online courses

Synchronous: webconference

Delivery Methods
develop purchase courseware
Develop/Purchase Courseware

Learning Management System

Administration

Content

content
What are your issues?

MS Office - NETg

Macromedia Authorware & Flash

Content
  • Evaluate
    • Educational Content
    • Interactivity and Simulation
    • Time
    • Cost
other elearning tools
Other eLearning Tools
  • PowerPoint
  • Viewlet by Qarbon
  • Camtasia
  • FrontPage or Dreamweaver CourseBuilder
  • Macromedia Breeze
learning management system
Learning Management System
  • Started with MindQ
  • In-house built LMS
  • Certificate
  • Evaluate
    • Reporting Needs
    • Personnel
    • Integration with courses
administer
Administer
  • Marketing
  • Support
  • Maintenance
  • Reports
  • Certification Program
lu computer proficiency certification program
LU Computer Proficiency Certification Program
  • Silver Certification for core proficiencies
  • Gold Certification for optional proficiencies
  • Tied to year end review via new Computer Proficiency section
measure the impact
Measure the Impact
  • Enrollment and Certification stats
  • ROI reports – trainers’ time and travel saved
  • Office Administer surveys
  • End user surveys
lessons learned
Lessons Learned
  • Market, market, market!
  • Time crunch
  • eLearning hurdle
  • Offer a carrot or a stick
the future
The Future…
  • Pre-hire testing
  • Get attorneys involved
  • Expand offerings – HR, CLE, etc.
how to market elearning
Research audience needs up front.

Pay attention to culture.

Be specific in your marketing.

Find e-learning champions.

Get learners’ managers involved.

6. Brand your program.

7. Don’t stop with the launch: Keep communicating.

8. Tie e-learning to consequences.

9. Give learners enough time and space.

How to Market eLearning

--Source: www.e-learningmag.com

brainstorm22
BrainStorm
  • What hurdles will you have to jump to create a corporate university?
  • Any way to lower the bar on the hurdles?
slide23
For training to be effective, it has to maintain a reliable consistent presence. Employees should be able to count on something systematic, not a rescue effort summoned to solve the problem of the moment. In other words, training should be a continuous process rather than a one-time event.

-- Andrew S. Grove

CEO, Intel Corp

resources
Corporate Univ Xchange www.corpu.com

ASTD

www.learningcircuits.org

Masie Center www.masie.com

e-learning

www.elearningmag.com

Training (& Online Learning)

www.trainingmag.com

Littler University

epomfrey@littler.com

620-792-3048

Resources

Web Sites

Magazines & e-newsletters