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If you already have an SEO strategy for your website, youu2019ve probably already heard about link building. If you havenu2019t read this article to know what it is, how to do it, and why it might be better to leave it to the professionals such as link building services.
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Link Building Services: Link Building Briefly EXPLAINED! If you already have an SEO strategy for your website, you’ve probably already heard about link building. If you haven’t read this article to know what it is, how to do it, and why it might be better to leave it to the professionals such as link building services. What is link building in SEO? As the name suggests, link building is a process where you, as a marketer or business owner, work to acquire a group of hyperlinks (aka backlinks or inbound links) from other websites that lead to your own.
Here’s an example. Take a look at this article from HubSpot about blogging: See that link in bold and blue that links to Obit Media? In Orbit Media’s POV, the HubSpot article is a backlink to their own website—if you click that link on the HubSpot article, you’ll be lead to Orbit Media’s website. Why is link building important for my SEO strategy? To answer this question, you can think of a backlink as a referral for your website or one of its pages. The more referrals from other webpages you have (or when more sites refer you to their readers), the more search engines like Google, Yahoo, and Bing will think, “wow, their content must be super credible!” Google will take this into consideration and can bump up your ranking on search engine results pages (SERPs). Another way to understand why link building or building a network of backlinks is important is to treat them like a recommendation from a friend. Say a new fusion cuisine restaurant opened in your area, and you’re a little scared to try it. Wouldn’t you feel more confident to make a reservation if you heard good feedback from a close friend who had a great dinner experience there?
Will link building help my business? It most definitely can! When done right, SEO link building can help your business three ways: 1. Bridges relationships with industry leaders SEO Link building is a mutually-beneficial strategy that can help connect you with the right people of your industry. Reaching out and asking an industry professional to write a guest post for you doesn’t just provide you business more exposure. It’s also your way of forging long-term relationships with influential people in your industry—something that’s valuable even if we take link building out of the equation. 2. Attracts relevant traffic Link building isn’t just about getting enough referrals to boost your SEO ranking. A good part of it is also about attracting the right customers aka the ones that are interested in what you’re offering. When a link to your page is published on another credible, high-traffic website (Site A), there’s a good chance that people who visited Site A will see your link and click through to your own. While your new visitors may not be as ready to whip out their credit card and make purchases, they’re now, at the very least, aware of your business.
3. Builds your business credibility In digital marketing, credibility goes a long way. As we said earlier, the more referrals your website gets, the more you’re perceived as a genuine source of information. This can help you make a name for yourself in your industry and attract more customers to your website. How can I start link building for my website? Building a network of backlinks to your website is as straightforward as doing these two things: Writing a compelling article that offers a ton of new information about a topic or issue related to your business or the industry you’re in, and 2. Reaching out to credible websites that accept guest posts and asking them to publish your work. It can take a while for you to find pages that will say yes to you, so don’t just contact one website. Reach out to as many sites as possible so that you can build up and eventually get more backlinks. This approach is great for when you’re starting out and still have a lot of time on your hands to craft content and reach out to other relevant pages and industry leaders. But if you’re looking to get the most out of link building, do what most large businesses do and partner with professional link building services.
Key Takeaways Getting the help of experienced link building services is a step towards improving your SEO strategy and making your business known online. While it’s perfectly fine to start your link building efforts on your own, partnering with an SEO agency with a strong background in affordable link building services can help make the more complicated things about it much easier. If you want to get more backlinks from credible and established websites, you’ll never go wrong when you partner with a company specialising in link building services. Put your trust in their experience and you’ll be sure to have relevant traffic coming your way. Interested to know how link building can boost your SEO ranking? Contact us at Ape-X SEO and PPC Services! Let’s talk about your SEO goals and the link building services that can help you achieve them.