1 / 31

Communication Networks

Communication Networks. Communication networks. Communication takes place within networks. By a net work we mean the channels through which messages pass from one person to another. Two perspectives (size) :- - Small groups (btn 2 or more) - formalized structures.

Antony
Download Presentation

Communication Networks

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Communication Networks

  2. Communication networks • Communication takes place within networks. By a net work we mean the channels through which messages pass from one person to another. • Two perspectives (size) :- - Small groups (btn 2 or more) - formalized structures

  3. Functions of communication networks • The functions include: • Providing the means for coordinating the activities of individuals, relationships, groups and other subunits within the organization. • Providing mechanisms for directing the activities of the organization as a whole. • Facilitating the exchange of information within the organization, and • Ensuring the flow of information between the organization and the external environment in which it exists

  4. Net work structures (Formalized) • Types of network: • Circle • Chain • Wheel • The Y • All- channel

  5. Communication • Circle net work e.g. between people at the Same level

  6. Circle Network • The circle has no leader; here there is total equality….. • Each member of the circle has exactly the same authority or power to influence the group.

  7. Communication A chain Network e.g. formal contact

  8. Chain Network • The chain is similar to the circle except that the end members may communicate with only one person each

  9. A wheel network e.g.Sales team report to head office

  10. Wheel network • Centralized network • Preferred by organizations where headquarters are totally in charge. • low overall satisfaction. • Leader is very clear. • Effective in simple task if, members accept the leader’s authority.

  11. communication • A Y network e.g. Sales teams report to Regional office

  12. Y Pattern Network • The Y pattern is somewhat less centralized than the wheel, • but more centralized than some of the other patterns

  13. communication • An all – channel net work e.g. Brain storming

  14. The all-channel network • The all-channel/Connected :- • Decentralized network • More democratic, but can be very slow • Everyone can interact with all • Leadership is unclear as it is shared by all members • Performance in simple task is low, as it takes longer time than normal.

  15. The all-channel network • This pattern allows for the greatest member participation. • Communication through these networks occurs often but not always face-to—face. • Messages may be written in informal memos or in formal letters and reports.

  16. Summary • Why is this the case? Think of possible reasons

  17. Organizational Communication Theory

  18. Organisational Communication Theory • Organisations can not operate without communication. • In order for the transfer of information to qualify as communication, the recipient must understand the meaning of the information transferred to them. • If the recipient does not understand the meaning of the information conveyed to them, communication has not taken place.

  19. Why Organizational Communication Theory • The workers in an organization would not know the organization's objectives so they would not strive to achieve the organisation’s objectives. • The workers in an organization would not know what their roles and responsibilities were, so they would not be able to carry out their daily tasks and duties. • The managers would not be able to train their workers reports so the workers would not possess the skills they needed to carry out their jobs. • The managers would not be able to inform workers of changes • The organization would not be aware of their competitors activities

  20. Internal and external communication Internal communication:- • It refers to the exchange of information and ideas within an organization. • In most businesses, much information can be exchanged internally by:- • phone, email, • fax, memos, or • Company intranet. • Internal comm. helps employees to:- • Do theirs jobs • Develop a clear sense of organization mission • Identify and react to potential problems

  21. Internal and external communication The external communication • network links the organization with the outside world of customers, suppliers, competitors and investors etc. • technological systems so that they can communicate with customers and undertake e-Commerce. • They may include:- • Customers • Suppliers • Stake holders/ share holders • Potential employees • Press • Gov’t agencies ( URA, NEMA /UCDA) • General public

  22. Function of Internal and External Communication • Combined together internal and external types of communications allow various sectors of the local, national and international community to interact, liaise and conduct business.

  23. Effective messages- 7c’s • Effective business communication occurs when: • The message is understood • The message stimulates an action and • The receiver thinks in a new way • Any effective messages to be transmitted (internal or external) the following criteria should be met:-

  24. Effective messages • Principles of effective communication • Clarity • Completeness • correctness • Conciseness • Consideration (empathy) • Concreteness • Courtesy

  25. Clarity: The meaning the reader gets should be the meaning the writer intends. The reader therefore doesn't need to guess. To accomplish these: Choose precise, short and familiar words. Proper punctuations make the writing clear. Make the message readable and understandable. Make correct sentences, and derived the message in properly sized paragraphs Effective messages cont’…

  26. Effective messages cont’… • Completeness: • All of the readers questions should be answered. This ensures that the reader gets enough information to take a decision. • The guidelines for completeness, • The message should answer all the questions in the order, they were asked. • Give some additional information if important.

  27. Effective messages cont’… • Correctness: • All the information in the message should be accurate i.e. free from errors, punctuations, spellings etc. • To be correct in communication:- • Use correct level of language • Include only accurate facts, words and figures.

  28. Effective messages cont’… • Conciseness: • Effective communicator should always eliminate unnecessary expressions and include only relevant acts

  29. Effective messages cont,d…. • Consideration (empathy) : • prepare your messages with the recipient in mind. Consider the following guidelines:- • Focus on the receiver • Show reader benefits • Always apply integrity in your messages

  30. Effective messages cont’d…. • Concreteness : • The writer should be specific. • Not vague and general • This may be achieved through:- • Use of specific figures facts • Use of image words

  31. Effective messages cont’d…. • Courtesy: • Be sincere and thoughtful to peoples feelings • Omit expression that irritate or even offend people . • Always answer other correspondences promptly

More Related