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Clarity and readability of text is an essential SEO strategy for every website user, but it's especially essential for individuals with visual impairments or learning disabilities.
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Best Practices To Follow When Designing Website for Accessibility Website accessibility is about offering an online user experience that everyone can enjoy, despite their capabilities. Accessibility means building inclusive websites that let individuals with visual, monitor speech, auditory or cognitive impairments get the best experience possible from your products. Designing for accessibility means creating designs to meet the diverse requirements of the users who engage with your products. All you need to do is to plan and understand your requirements whether your target audience is someone who is color blind or visually impaired, someone who is deaf or has hearing difficulties, someone who has mobility challenges or lacks motor skills to navigate your website. Why is there a need to follow website accessibility best practices? There are billions of people worldwide with disabilities and website accessibility best practices are useful in a way that they ensure everyone can use all of a given website’s features.
Apart from ensuring that your visitor’s get all the information they need, improving website accessibility can also help increase your customer base and is of great help while boosting your SEO. In addition, there are some legal implications to not following ADA best practices as failure to this compliance can lead to a lawsuit. Your aim is to remove all the accessibility barriers from your website, so individuals with disabilities or not have complete and equal access to all of its content. What are the Best Practices for Website Accessibility? Ensure the text is easily readable: Clarity and readability of text is an essential SEO strategy for every website user, but it's especially essential for individuals with visual impairments or learning disabilities. The way you present the text, the font style, spacing, typography, resizing, and other features help improve the experience of the users to a greater extent. Some people struggle to use the website if the height is too low or wide while others prefer to enlarge the text to read it and need the option on the website for the same. Forms should be usable by everyone: It is essential to spend more time focusing on the forms which include the fields labeled clearly, large font sizes, contrasting colors for labels, logical structures, and avoiding complex CAPTCHA codes.
Offer Full Navigation via Keyboard: Website owners must also take care of the fact that your site is fully navigable via keyboard. Although people prefer using touch screens or a mouse, some people with visual impairments or fine motor disabilities have to use keyboards. Easy identification of all interactable elements: Ensuring all interactable elements like forms, navigation menus and social buttons are easy to identify is also one of the best practices for website accessibility. All businesses benefit from a website that is easy to navigate, read and understand and it becomes more profitable when you design your website with the best practices also for people with disabilities. A website with good accessibility also benefits website owners in terms of SEO performance, potentially increasing your conversions and leads.
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