Marketing Management and Organization EWMBA 206.1 Preloader

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Agenda. IntroductionsWhat is Marketing? Marketing ConceptA Framework for Marketing Analysis and PlanningCaselets.BombardierPreview of the CourseSyllabus (What to expect?...And what is expected?). Some Perspective. What does Marketing mean in your company?When you think of industries traditionally associated with marketing which industries come to mind?7 Ads on CNN, Sunday morning

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