slide1 l.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
FOR BUSINESS PowerPoint Presentation
Download Presentation
FOR BUSINESS

Loading in 2 Seconds...

play fullscreen
1 / 50

FOR BUSINESS - PowerPoint PPT Presentation


  • 314 Views
  • Uploaded on

P l e a s e v i e w t h i s i n s l i d e p r e s e n t a t i o n m o d e P r e s s F 5 ( P C ) t o s t a r t FOR BUSINESS This presentation is part of a larger set of tools available to members of the FOR BUSINESS Carrier Ethernet Benefits Summary

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'FOR BUSINESS' - Angelica


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
slide1

P l e a s e v i e w t h i s i n s l i d e p r e s e n t a t i o n m o d e

P r e s s F 5 ( P C ) t o s t a r t

FOR BUSINESS

slide3

Carrier Ethernet Benefits Summary

Impact by Market Sector with Examples

Carrier Ethernet Benefits

Carrier Ethernet Applications

How Carrier Ethernet Helps Your Organization

Benefits of the MEF Certification Program

Summary

FOR BUSINESS

what is carrier ethernet
What is Carrier Ethernet?
  • Question:
    • “Is it a service, a network, or a technology?”
  • Answer for an end-user
    • It’s a Service defined by 5 attributes
  • Answer for a service provider
    • It’s a set of certified network elements that connect to transport the services offered to the customer
    • It’s a platform for value added services
    • A standardized service for all users, locally & worldwide
    • Its characteristics deliver the benefits to the Enterprise user
carrier ethernet for the enterprise
Carrier Ethernet for the Enterprise

Carrier Ethernet is:

A ubiquitous, standardized, carrier-class

Service and Network

Defined by five attributesthat distinguish it from familiar LAN based Ethernet

carrier ethernet for business summary
Carrier Ethernet for Business: Summary

Carrier Ethernet brings compelling business benefits to the Enterprise

  • Top Market Sectors
    • Healthcare, finance, education, government, media
  • Principal Applications
    • Site-to-Site access, server consolidation, business continuity, disaster recovery, service orientated architecture, internet access, converged networking
  • Benefits
    • Scalability, unprecedented reach, control, reliability, performance, data center & server consolidation, expedites and enables new applications, predictability and risk reduction
    • Cost reduction
carrier ethernet by market sector
Carrier Ethernet by Market Sector
  • Top Market Sectors
    • Finance, Education, Health Care,Government, Media
finance
Finance
  • Application Profile
    • Global reach
    • Latency
    • Data Integrity via distributed, controlled, simplified architectures
    • Compliance, SOX, SEC, FSA, GLB, etc.
  • Top Applications
    • Site-to-site access
    • Server consolidation
    • Fail-safe operation, disaster recovery
    • Service orientated architecture
    • Internet access
finance10
Finance
  • Chicago Mercantile Exchange
    • World’s largest and most diverse exchange (12 x NYSE+NASDAQ)
  • Carrier Ethernet decision to switch from Frame Relay & ATM based on
    • Scalability
    • Reliability
    • Simplicity
    • Reduced latency
  • Solution
    • EVPL
  • Effect
    • Customer satisfaction
    • Platform the future
education
Education
  • Application Profile
    • Increased demands of community partnerships using educational infrastructure, TCO/ROI critical
  • Top Applications
    • Site-to-site access
    • Research
    • Internet Access
education13
Education
  • Bergen County School
    • 2,000 full time students
    • 20,000 adult students
    • Collaboration
    • Higher Bandwidth
    • Lower Costs
  • New York Law School
    • “Impossible” installation timeframe met
    • Seamless virtual LAN
    • Higher bandwidth
    • Much reduced costs
    • New applications
healthcare
Healthcare
  • Application Profile
    • Regulatory issues, privacy, or privacy compliance
    • Imaging driving storage and growth
    • High bandwidth, Performance
    • Scalability mostly over limited geography
    • TCO/ROI critical
  • Top Applications
    • Medical imaging
    • Site-to-site access, server consolidation
    • Business continuity, disaster recovery
    • Service orientated architecture
    • Internet access
healthcare16
Healthcare

Virginia Mason Medical Center

  • Impact of Carrier Ethernet
    • Enabled local access to medical images creating dramatic impact for patients on time and travel
    • Ease of deployment
    • Cost savings
    • Newly enabled applications
government
Government
  • Application Profile
    • Web based applications
    • Flexible SLAs
    • TCO/ROI
  • Top Applications
    • Site-to-site access
    • Server consolidation
    • Disaster Recovery
    • Service orientated architecture
    • Internet access
slide19

Media

Media

Media

media
Media
  • Application Profile
    • Scalability
    • Reach
    • Convergence demands on low latency, low frame loss, minimum frame delay variation, high performance networks
    • Video, streaming media
  • Top Applications
    • Site-to-site access
    • Server consolidation
    • Disaster recovery
    • Service orientated architecture
    • Internet access
carrier ethernet services by market 1
Carrier Ethernet Services by Market (1)

Service

Key Markets

Key Applications

EPL

Healthcare, Financial, Pharmaceuticals

Medical Imaging, Data Center Connectivity, Business Continuity, CAD Engineering, Dedicated reserved bandwidth, small number of sites to interconnect

EVPL

Large Enterprise Customers, Finance

Convergence, VoIP, Video, Financial data, Multiple locations to interconnect, International reach, Videoconferencing

ELAN

Local/Regional Government, Primary & Secondary Education

Collaboration, Multi-site connectivity, cost efficiency, Administration, Easy to manage Multipoint Ethernet

carrier ethernet services by market 2
Carrier Ethernet Services by Market (2)

Service

Key Markets

Key Applications

EVPL

Local/Regional Government, Education, Healthcare, City-wide Regional applications

VoIP, Video, Point-to-Point Intra-Metro Connectivity, Classes of Service

VPLS

Finance, Retail, Professional Services, Manufacturing

Corporate networking, VoIP, Video, Photo Imaging, Legacy WAN’s Requiring Increased Bandwidth, Centralized applications evolving to distributed networking

Ethernet Access

Small, Medium, and Large Enterprises

Internet Access, High-bandwidth access to IP-based corporate networking

carrier ethernet for business
Carrier Ethernet for Business

Benefits

  • Unprecedented scalability& reach, data center & server consolidation, location and technology agnostic, enables & expedites new applications, ideal for converged networks, high bandwidth, increments on demand, independently certified performance, enhances control, reliability, predictability, risk reduction, much simpler implement, works with legacy networks.
  • Delivers Cost Reduction, Revenue Acceleration
carrier ethernet for business benefits
Carrier Ethernet for Business: Benefits
  • Scalability
    • Spans Ethernet, SONET/SDH, WDM, Cable, DSL, wireless infrastructures, etc.
    • Scales for future bandwidth needs, geographic, applications company expansion
  • Predictability, Risk Reduction, Certification
    • MEF 14 provides first performance certification in Communications Industry
    • Allows a common world-wide service profile independent of local providers
  • Control
    • Simplified, “Enterprise Style” management puts users in control
    • Dynamic, granular, bandwidth-on-demand avoids over-specifying network
carrier ethernet for business benefits25
Carrier Ethernet for Business: Benefits

Ubiquity

  • Carrier Ethernet is now supported by 37 Services providers and more than 100 equipment manufacturers with 40% annual growth
carrier ethernet for business benefits26
Carrier Ethernet for Business: Benefits
  • Performance
    • Inherent performance benefits of Layer 2 transport combined with simplified architecture
    • User-driven Quality of Service allows users to control converged network performance v. relative application value
    • Highest bandwidth speeds available
    • Low latency
  • Reliability
    • Key Carrier Ethernet attribute
    • Redundant equipment architectures and fast re-routing algorithms

100GbE coming soon

  • Data Center & Server Consolidation
    • Creates virtual transparent LAN environment reducing risk and cost with highest bandwidth available
    • High bandwidth, low latency enables more cost effective use of resources
  • Simplicity
    • Simplifying protocols creates “one-hop” network more suitable to time sensitive protocols
    • Allows LAN style management for the WAN
carrier ethernet for business benefits27
Carrier Ethernet for Business: Benefits
  • Enables and Expedites New Applications
    • Simple implementation is a key factor in avoiding application project delays and cancellations (currently, 20% of IT budget wasted - $50bn last year!!)
  • Cost Reduction
    • Brings the Ethernet cost model to the Wide Area Network
    • Dramatically reduced deployment costs result in reduced service costs
    • Cost savings from bandwidth-on-demand
      • Only use high bandwidth, or highest quality of service as it is required
    • Familiarity with Ethernet reduces training costs
carrier ethernet for business summary28
Carrier Ethernet for Business Summary
  • Principal Applications
    • Site-to-Site Access, Server Consolidation, Business Continuity, Disaster Recovery, Service Orientated Architecture, Internet Access, Converged Networking
carrier ethernet for business markets
Carrier Ethernet for Business: Markets
  • Common Application Dynamics
    • Ease of implementation removes bottleneck for cost saving implementations by overburdened IT departments
    • Scalability is key. Traditional WAN infrastructures can’t scale or meet new performance requirements to match application growth
    • Need to simplify delivery of new applications and services
    • End Users want control of their IP routed networks, storage and business continuity systems
    • Reliability and Integrity are a given
carrier ethernet for mission critical applications
Carrier Ethernet for Mission Critical Applications
  • Principal Applications
    • Site-to-Site Access
    • Server Consolidation
    • Disaster Recovery
    • Service Orientated Architecture
    • Internet Access
    • Converged Network Applications
  • All ideal for the characteristics of Carrier Ethernet
desired characteristics of mission critical applications
Desired Characteristics of Mission Critical Applications

Principal Applications

Desired Characteristics

  • Site-to-Site Access
  • Reliability.
  • Deal with unpredictable demands of all kinds.
  • Ubiquity: ability to reach all parts of the organization no matter where that may be.
  • Plus all of those below
  • Simplicity & management consistency
desired characteristics of mission critical applications33
Desired Characteristics of Mission Critical Applications

Principal Applications

Converged Network Applications

Desired Characteristics

  • Low frame loss for video is critical
  • Low latency and frame delay variation, especially for interactive video
  • Bandwidth, bandwidth.
  • Flexibility
slide34

Principal Applications

Desired Characteristics

Business Continuity

Disaster Recovery

  • Reliability
  • Bandwidth

Distributed Storage

  • Reliability
  • Bandwidth
  • Flexibility
slide35

Desired Characteristics of Mission Critical Applications

  • Internet Access
  • Control, Management
  • Responsiveness
  • Converged Network Characteristics
slide36

Why is it important?

  • Who will it help?
why carrier ethernet is important for enterprise customers
Why Carrier Ethernet is important for Enterprise Customers

Because it favorably impacts every area:

  • Business application availability & performance
  • Service delivery and reach
  • User and customer satisfaction
  • IT resources and operations costs
  • Time to market for new applications

With subsequent impact on the top & bottom line

who carrier ethernet helps
Who Carrier Ethernet helps …
  • Everyone involved
    • The Enterprise IT Manager
    • The Enterprise Application Developer
    • The Enterprise Application User
      • (and if relevant your external customers who use Enterprise applications)
    • Your direct and Indirect Suppliers*
      • Your Service Providers
      • Equipment Manufacturers making the products
for an enterprise it manager
For an Enterprise IT Manager …
  • It looks to you like a number of services that
    • Has flexible bandwidth
      • That you never had before
    • Has quality of service attributes
      • That you never had before
    • Has transparency
      • that has you not worry about the underlying technology
    • Is available in all locations
  • Or looked at another way …
for an enterprise it manager40
For an Enterprise IT Manager …
  • Carrier Ethernet looks like an on-demand transparent service platform
  • It opens up new options for systems architecture
  • Allows a closer more valuable partnership with your service provider
for an enterprise it manager41
For an Enterprise IT Manager …
  • Carrier Ethernet has
    • Quality of service needed for convergent applications
    • The potential to provide a single service for users no matter how or where they are connected.
    • The ability to reduce time on deployment of new applications
    • Simplified, improved control of network deployment
    • The potential for new applications and efficiencies based on low cost, very high bandwidth networks
for a developer of business applications
For a Developer of Business Applications …
  • It enables the development of applications to a common service platform without many of the previous restrictions

Example

  • Applications that could only be accessed in certain locations via unpredictable, ad-hoc network connections
for a developer of business applications43
For a Developer of Business Applications …

Examples

  • Applications that can be structured to use bandwidth on demand at peak periods without the cost penalty.
  • For the first time performance certification will save over-engineering of the network or long lead times when unexpected changes in demand or traffic occur
  • Increased transparency of network and user devices
  • Reduced time for deployment and support of new applications by the IT departments
for internal or external application users
For Internal or External Application Users
  • Access to more applications from a wider variety of devices in a wider variety of locations in a wider variety of countries
mef certification program

Point-to-Point EVC

Carrier Ethernet Network

UNI

UNI

MEF Certification Program

The Benefits to Business Users

the mef certification program
The MEF Certification Program

Background

Worldwide Ethernet Services based on large populations of multi-vendor equipment yet delivering a single set of services must be carefully engineered

From user perspective, services must be plug and play

This is facilitated by the Certification Program

The program consists of a series of thorough tests providing evidence for end-users, service providers and manufacturers alike, that products and services are compliant to published MEF specifications

TM

key benefits of certification for the enterprise
Key Benefits of Certification for the Enterprise

Designed to assure business users that services perform to agreed service level specifications and international standards

Provides IT departments with the knowledge to make informed decisions at greatly reduced risks

Greatly accelerates and reduces cost of deployment

Provides common terminology to compare services

“Are your services MEF certified?" - Now a common feature of RFQs.

MEF 14: The industry’s first service performance certification, gives third party, recognized validation of service level specifications for customers

TM

carrier ethernet for business summary48
Carrier Ethernet for Business: Summary

Carrier Ethernet brings compelling business benefits to the Enterprise

  • Top Market Sectors
    • Healthcare, finance, education, government, media
  • Principal Applications
    • Site-to-Site access, server consolidation, business continuity, disaster recovery, service orientated architecture, internet access, converged networking
  • Benefits
    • Scalability, unprecedented reach, control, reliability, performance, data center & server consolidation, expedites and enables new applications, predictability and risk reduction
    • Cost reduction
benefits summary and comparison
Benefits Summary and Comparison

Unprecedented Scalability

Ethernet Everywhere

No

Faster Application Deployment

Customer Satisfaction

No

Unprecedented Reach

Saves application costs, admin overheads

No

Data Center & Server Consolidation

Saves Duplicated Costs

No

Ideal for Converged Networks

Low Latency, Frame Delay Variation

No

High Bandwidth, Increments on Demand

Save costs enables new applications

No

Independently Certified Performance

Reliable Planning

No

Certified Services, Predictability

Risk Reduction, Dependable QoS

No

Cost Reduction, Revenue Acceleration

Cost Reduction, Revenue Acceleration

No

Simple Implementation

Saves Resources, Stress

No

Service Level Management

User Control

No

Cost Trend

Down

Up

Benefits of Carrier Ethernet

Impact of Carrier Ethernet

Legacy

thank you

Thank You

For more tools and resources:

visit MetroEthernetForum.org

Copyright Notice. Graphic images used in this presentation may be used freely in presentations but may not be used as part of public web pages without contacting the MEF