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ISFS Project Communications Team Report Jim Closs SSAI ISFS Communications Team Summary Communications Team Members - Jim Closs, NASA/GSFC/SSAI - Juliette Wilson, Lance Everette, USGS Fort Collins Science Center - Michele Banowetz, USGS Public Affairs

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ISFS ProjectCommunications Team Report

Jim Closs

SSAI


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ISFS Communications Team Summary

  • Communications Team Members - Jim Closs, NASA/GSFC/SSAI

  • - Juliette Wilson, Lance Everette, USGS Fort Collins Science Center - Michele Banowetz, USGS Public Affairs

  • - Gladys Cotter, Mike Frame, Annie Simpson, NBII

  • - Geneva Chong, USGS National Institute of Invasive Species Science

ISFS Project Science Team Meeting


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ISFS Communications Plan Overview

  • The ISFS is an important, high profile component of the ESE Applications Program, and a valuable tool for USGS environmental mitigation efforts. We must demonstrate socio-economic benefits through USGS and other partnerships.

  • We must engage government, education, and professional organizations to:- Leverage ISFS initiatives- Increase awareness of the invasive species issue- Maximize the return on our investment- Stimulate collaboration among partners with mutual vested interest

  • We do this through effective and regular reporting on:- Computational technology advancements

    - Science research findings- Decision support accomplishments- Education initiatives

ISFS Project Science Team Meeting


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ISFS Target Audiences

  • NASA Stakeholders- HQ Applications Division (Code YO)- HQ Research Division (Code Y)- EOSDIS SEEDS- EOS Clearing House (ECHO)- ESIP Federation- ESTO Computational Technologies Program- Global Change Master Directory

  • USGS Stakeholders- National Invasive Species Council- National Biological Information Infrastructure (NBII)- USGS Biological Resources Division- US Department of the Interior- National Institute of Invasive Species Science

ISFS Project Science Team Meeting


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ISFS Target Audiences (Cont.)

  • ISFS Customers- Grand Staircase Escalante National Monument- Rocky Mountain National Park- Los Alamos National Labs/Cerro Grande Wildfire site- The Tamarisk Coalition- National Park Service- Patuxent Wildlife Research Center- US Fish and Wildlife Service Wildlife Refuges- Biota of North America Program- US Forest Service Health Monitoring Program- Long-Term Ecological Forecast Program- Colorado Natural Heritage Program- Center for Environmental Management of Military Lands- The Nature Conservancy- Nature Serve- National Wildlife Health Center- Upper Midwest Environmental Science Center- State of Colorado

ISFS Project Science Team Meeting


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ISFS Target Audiences (Cont.)

  • ISFS Vested Interest Partners- National Invasive Species Council- Affiliated Universities- NASA Earth Observatory- EOS Mission and Instrument Teams- NSF National Ecological Observatory Network (NEON)- NSF SPIRE Project

  • Professional Societies- Remote Sensing Societies (ASPRS, AGU, etc.)- Environmental/Ecological Societies (ESA)- Computer/Information Technology Societies- Civic/Government organizations

  • Science Attentive Public

ISFS Project Science Team Meeting


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Outreach Products and Services

  • Peer reviewed publications

  • ISFS posters

  • ISFS Brochure

  • ISFS Web Site

  • Invasive Species Visualizations

ISFS Project Science Team Meeting


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Communications Team Summary

  • Partners & Projects

  • Partners: USGS, NREL, NBII, US DOI, USDA, NPS, NSF, AMNH

  • Projects:

  • • Conference participation coordination

  • Grand Staircase Biodocumentary (AMNH)

  • Earth as Parks (National Park Service)

  • Web resource coordination

  • Educational/promotional literature production

  • Peer Reviewed publications

Performance & Schedule

√ Jan ‘04: ISFS poster presented at ESIP Federation

√ Apr ’04 NASA/USGS Spotlight research article

√ Apr ’04 V1.0 ISFS Communication Plan

Jun ’04 ISFS Brochure

Jul ’04 V2.0 Web Site release

Jul ‘04 ISFS Visualizations

Aug ’04 ISFS Press release

Aug ‘04 ISFS Paper and poster at ESA Conference

Oct ’04 Society of Environmental Journalists

Dec ’04 American Geophysical Union

Feb ’05 AAAS, Washington, DC

Mar ’05 ASPRS, Baltimore

Aug ’05 ESA annual conference

Status & Issues

• Diverse partners and communities inhibit communication and collaboration on outreach initiatives.*

• Insufficient predictive maps and other system output to demonstrate real applications.*

* Should improve as system matures.

ISFS Project Science Team Meeting


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