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Social media plays a crucial role in digital marketing in Kerala, as platforms like Facebook, Instagram, and WhatsApp are widely used by the state's population. Businesses are using social media to create brand awareness, engage with customers, and promote their products or services. With Kerala being a highly connected state, social media offers a powerful way for businesses to build relationships with customers and increase loyalty. Influencer marketing, is also gaining popularity in Kerala. for more details https: https://dotinacademy.com/
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