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The Art Of Creating A Compelling Landing Page

A landing page is an important place where you get the opportunity to convert prospects into customers and retain old customers. All your marketing tactics and paid ads will drive the prospects to the landing page. These aspects show the true importance of the landing page.

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The Art Of Creating A Compelling Landing Page

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  1. The Art Of Creating A Compelling Landing Page dewiring.com/read-blog/59958 Art attackkmedia A landing page is an important place where you get the opportunity to convert prospects into customers and retain old customers. All your marketing tactics and paid ads will drive the prospects to the landing page. These aspects show the true importance of the landing page. We at the website designing company in Delhi believe that each aspect of the landing page is important to engage and excite the visitors and keep the promise made through marketing and advertising. We also believe that creating a landing page is an art and it is equally important to make it technically strong. Thus, the landing page is a blend of creativity and strong functionality. Here are a few tips from the web design company Delhi to create a stunning landing page. 1. Mobile-friendly page: Many reports say that more than 50% of users access websites through mobile devices. So, it is important to give prominence to mobile users and create a landing page focusing on them. You can create a responsive landing page using different elements that complement a mobile-friendly landing page. Remember, you need to develop a landing page that fits different screen sizes since there are different sizes of devices. So, creating a landing page that fits all the standard sizes is crucial. 2. Simple and minimal is a new attraction: With time, many styles go viral and trends, but what sustains for a long time is a simple design. And who doesn’t love a simplistic design? Everyone does! So, we as a web design company Delhi recommend you keep the design of a landing page simple. But, what exactly does simple design mean? A simple design has some characterization, which includes an uncluttered design, only useful buttons, and functionalities, and keeping the style minimal with consistency completes a design. This design keeps the visitors engaged throughout the page, which will provoke them to move forward. 3.Craft a compelling headline: The website designing company in Delhi believes that headline is the most important to grab attention and read the next in line. However, the headline of the landing page is a bit tricky, here you need to bring the essence of your ad linked. 1/2

  2. For instance, if your ad shows 60% off on every clothing for men and women, then the headline should have the same essence, “Grab the price drop - 60% off on clothing!” This will curious your visitors to read the next things on the line. 4. Write the best copy: The copy of the landing page is as important as the design. Your landing page copy should be compelling, and engaging, and it should be powerful enough for the readers to take action. However, in the process of making the best copy for the landing page, you need to keep it short with usage of different keywords such as long-tail and short-tail keywords, and keywords that have a good engagement. Also, the very important part of the copy is CTA (Call to Action), without CTA the copy is incomplete. The CTAs should be placed is important, and it needs to be strong, action- driven and highlighted. 5.AMPs to improve SEO: Accelerated mobile pages (AMP) is important to improve not only the search engine ranking, but also to improve the page speed for the mobile users. We all are aware how important a mobile-friendly landing page is. The faster landing page brings seamless experience for the users, and increases the leads. 6.A/B testing: After creating a stunning landing page, it’s time for a test, and test, and test…the more you test, the better version and experience you can deliver to your prospects. And we at the website designing company in Delhi believe that A/B testing is the best way to preview your landing page. But, it isn’t enough to go ahead, you need to scan your landing page and find all nukes, bugs, and errors, you come across through tests. By refining and fixing the errors, you can ready to be live on the internet with your landing page. Final words: These were the few tips from us, and we hope that this might have helped you create a compelling landing page for your business. If you are still facing challenges, then we, with our Website Designing Company Delhi, are here to help you in creating the best landing page for your business with our expertise. 2/2

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