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Google Ads for Lawyers Tips to Generate More Qualified Leads

Our profit-focused Google Ads experts have helped hundreds of law firms bring in more qualified leads at a lower cost. Let us help you do the same.<br>Visit: https://adwordsforlawyers.com/

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Google Ads for Lawyers Tips to Generate More Qualified Leads

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  1. GOOGLE ADS FOR LAWYERS: TIPS TO GENERATE MORE QUALIFIED LEADS GET AGGRESSIVE WITH NEGATIVE KEYWORDS FOCUS ON LONG-TAIL KEYWORDS, NOT JUST HEAD TERMS Forget “lawyer” and “attorney.” These single-word ‘head’ terms are astronomically priced, and only the biggest firms can afford to compete in that arena. Negative keywords are terms that you DON’T want your ad to show up for. USE DYNAMIC KEYWORD INSERTION IN YOUR AD COPY TARGET ZIP CODES AND POSTAL CODES — NOT JUST CITIES Being specific and targeted is very important for all aspects of Google Ads — especially for locations. Dynamic Keyword Insertion (DKI) is an advanced Google Ads feature. ADOPT AN EFFECTIVE KEYWORD BIDDING STRATEGY BID ON YOUR OWN BRANDED TERMS The cost-effectiveness of running Google Ads depends partly on your success at keyword bidding. Knowing what to target. Our profit-focused Google Ads experts have helped hundreds of law firms bring in more qualified leads at a lower cost. Let us help you do the same. adwordsforlawyers.com

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