How to Bring More Traffic to Your Shopify Store – Proven Tips

1. How to Bring More Traffic to a Shopify Store? If you have a store built on Shopify, you probably know how important it is not just to have good products and design—but to get traffic. Without visitors, you can’t make sales. In this article we’ll walk through how to bring more traffic to your Shopify storein clear, simple steps. You’ll learn what you can do today, and how to partner with experts (for example via 99 Ecommerce Experts) to accelerate growth. 1. Understand your audience and their needs Before you try to pull in traffic, you need to know who you want to attract and why they should visit your store. Ask: What kind of customer is my Shopify store built for? What problems do they have, and how do my products solve them? How do they search online when looking for things like mine?

2. Doing this groundwork helps you pick the right words and channels. For instance, people might search for “best eco-friendly water bottle for gym” rather than just “water bottle”. These more specific phrases signal what they want—and give you a chance to show up. Praella+2oscprofessionals+2 Also, if you feel you need help building your store, you might decide to hire ecommerce experts (or hire SEO expert)—for example a team like 99 Ecommerce Experts who specialise in Shopify store design and optimisation. 99ecommerceexperts.com 2. Keyword research: finding what people search One of the strongest levers to bring traffic is figuring out what people type into Google (or other search engines) when they’re looking for your product. That’s where keyword research comes in. Shopify+1 Here are some tips: Use tools like Google Keyword Planner, Ahrefs or Ubersuggest to see how many searches certain phrases get and how much competition they have. Think about both short phrases (e.g., “leather wallet”) and long-tail keywords (e.g., “handmade leather wallet for men in India”). Long-tail often has less competition and better conversion. referralcandy.com+1 Prioritise phrases that clearly match your store’s products and audience. For example: “how to find eco-friendly gym water bottle” might drive the right people you want. Avoid keyword stuffing (i.e., over-loading your pages with keywords). Instead, use them naturally. Shopify+1 You should consider including keywords like “ecommerce development company”, “hire ecommerce experts”, “hire SEO expert” in blog pages or service pages if your store offers services, or if you want to promote the development side.

3. 3. Optimise your Shopify store for search & users Once you have your keywords and know your audience, the next step is to optimise your store so that search engines and real people can find and use it. Site speed & mobile Make sure your store loads quickly and works well on mobile devices. Slow or awkward mobile pages drive away visitors. enhencer.com+1 Compress large images, and use a theme optimised for mobile. Page-titles, descriptions & URLs Use your main keywords in your page titles and meta descriptions—so when someone searches, they see your store. Example: “Affordable Handmade Leather Wallet –Buy Now” is better than “Product Page 123”. Clean URLs help: for example “/handmade-leather-wallet-men” instead of random strings. Product & category page content Write descriptions that talk about benefits (how the product helps) not just features. Include keywords naturally in your descriptions. Use good images and maybe videos to support it. Use internal linking: blog posts, category pages, and product pages link to each other. Blog / content hub Having a blog helps bring in traffic that isn’t just ready-to-buy, but is learning and browsing. That’s still good because some will convert later.

4. Shopify+1 Example: “5 things to check before buying a gym water bottle” or “How to choose the best leather wallet for men”. These posts help you rank for informational queries. On-page SEO practices Make sure titles, headings (H1, H2), image alt-text all contain your keywords. Use schema markup if you can. Monitor for broken links or 404 errors. If this feels too technical or time-consuming, again you could hire an ecommerce development company (or hire ecommerce experts like the team at 99 Ecommerce Experts) to help optimise your Shopify store for speed, SEO, conversion and design. 99ecommerceexperts.com 4. Drive traffic beyond search (social, email, partnerships) Search is important—but don’t rely on it alone. Use other traffic sources too. Social media & influencers Use platforms where your audience hangs out (Instagram, TikTok, Facebook, Pinterest). Share useful content (not just “buy now” posts). For example: “Here’s how I store my gym water bottle in my backpack”. Partner with micro-influencers: people with 1-10k followers who align with your niche—they often cost less and have more engaged audiences. Email marketing

5. Build an email list by offering something valuable (a discount code, a free guide, etc.). Send regular newsletters with tips, new products, special offers. This brings traffic back to your store. Content marketing & blogging The blog you set up can be used to drive traffic via social shares, email links, and search. Use guest posts: write for other blogs in your niche and link back to your store. Collaborations and partnerships Work with complementary brands (not direct competitors) for cross- promotion. For example: if your store sells eco gym gear, collaborate with a fitness trainer’s blog. Paid traffic (if budget allows) Though you asked about organic traffic, mixing in some paid ads (Google, Facebook) can accelerate things. Use them smartly—only after you optimise your store and traffic sources. 5. Analyse, test, and improve Traffic isn’t a one-time thing. You’ll need to monitor and improve continuously. Use analytics Use Google Analytics and Shopify’s built-in reports to see: oWhich traffic sources bring the most visitors? oWhich pages convert or bounce?

6. oWhat keywords bring traffic? This helps you double down on what works and fix what doesn’t. A/B testing Try different headlines, product page layouts, images and see what drives more clicks or conversions. Example: Test “Buy Now –Free Shipping” vs “Order Today –Ships Free”. Update content Keep blog posts updated. A post you wrote 6 months ago may now need refreshing. Add new keywords if you spot them. Keyword trends shift. oscprofessionals Scale what works When you see a traffic source working (say Instagram posts driving 100 visits/day), put more effort there. If a certain keyword brings sales, create more content around that theme. 6. When to bring in professionals You may find your efforts are taking too much time, or you’re not getting results. That’s when you might hire ecommerce experts or a hire SEO expert or work with an ecommerce development company. Here’s when it makes sense: Your store setup is not ideal (slow loading, mobile issues, bad UX). You're not ranking for your chosen keywords despite doing the work.

7. You want to scale traffic and sales but don’t have internal bandwidth. You want an expert Shopify theme, custom functionality, or integration work. For example, 99 Ecommerce Experts positions itself as a professional Shopify plus agency that focuses on Shopify store design, development and app creation. 99ecommerceexperts.com They can take over or help you with the heavy lifting, allowing you to focus on product, branding and customer care. 7. Recap: step-by-step checklist Here’s a simple checklist you can follow: 1.Understand your target audience & how they search. 2.Do keyword research (short & long-tail) and pick relevant ones like “how to increase Shopify traffic”, “hire ecommerce experts”, “ecommerce development company”, “hire SEO expert”. 3.Optimize your Shopify store (speed, mobile, titles, descriptions, blog). 4.Create content (blog posts, guides) and share via social media, email. 5.Analyse traffic regularly, test changes, update content. 6.Consider partnering with professionals when needed. Conclusion Bringing more traffic to your Shopify store takes effort—but if you follow these steps, you’ll build a strong foundation. Know your customer, pick the right keywords, optimise your store, diversify your traffic sources, and keep improving. And if you ever feel stuck or want to speed things up, you can always hire ecommerce experts, hire SEO expert, or contact an ecommerce development company like 99 Ecommerce Experts to support you.

8. Traffic doesn’t happen by accident—it’s built. Start today, keep going, and you’ll see growth. If you like, I can also help you with a keyword list (with search volumes) for your niche, or a sample blog calendar to drive traffic. Would you like that?