customer success webinar

1. How to Develop an Effective Customer Success Webinar If you find any topic daunting and challenging, webinars are the best ways to find out more about it. One of the subjects that fall in this category is customer success which has become increasingly relevant in the modern business environment. The traditional topics in this area have been customer experience and customer satisfaction but customer success is comparatively new to this field. A customer success webinar is an ideal platform to explain better the various facets of customer success, from the basic principles to customer experience management to finally customer churn. A customer success webinar helps enormously when the customer success team in any organization is just coming to grips with the subject.

2. So, how would you develop and create a customer success webinar for your organization ? Follow these points to simplify the task. • Network closely with your customer success team as it is the right place to get data on which your customer success webinar will be based. The team from accounts will provide you with the ups and downs of each account and how each customer journey has been after they on-boarded. You will also know how customers have been using your product and the steps being taken to enhance their experience.

3. To make the customer success webinar interesting and to better explain the contents, ask the account managers to provide data on customer interaction and include it in the webinar. It will highlight how to react when facing customer churn. • Identify the goals of the customer success webinar, from making a point about continued product usage to highlighting the products and features. Finally, ensure that the customer success webinar is available round the clock.