Hack to Reducing Drop-offs and Increasing Shopify Sales Using Wiser Shopify App

2. 3 Ways to Use Your Product Recommendation Pop-Ups Product recommendation pop-ups allow you to display recommendations to your shoppers based on the conditions set by you. Since these pop-ups grab attention instantly, shoppers are much more likely to engage with these recommendations and click through to view the product featured within them.  For instance, if a shopper adds a ‘toner for dry skin’ to their cart, you could show them a pop-up with ‘Frequently Bought Together’ product recommendations, showing your shopper other items that people have bought with the item that they added to their cart. Since these recommendations are relevant to the shopper’s preferences, they would be more likely to add the recommended items to their cart before checking out. Essentially, increasing your cart value! You can choose the kind of recommendations you want to show within your pop-up, whether it’s to promote your top or new products like ‘Bestsellers’ or to show personalized suggestions like with ‘Inspired By Your Browsing History;

3. 1. Highlight products with low stocks If you frequently use urgency to nudge your shoppers to make purchases, you could use your product recommendation pop-up to display products with low stocks using a headline like ‘Almost gone! These products are low on stock’. This tactic is already great if you commonly face low stocks. Pro-tip: Test out where and when you want this pop-up to be shown. Through testing and analytics, you can understand when this product recommendation pop-up gets higher clicks and conversions.

4. 2. Show ‘Frequently Bought Together’ widget when an item is added to cart You can also use product recommendation pop-ups to increase the average order value on your Shopify store.  One way to do so is by using a click-based pop-up to show ‘Frequently Bought Together’ product recommendations within your pop-up. This pop-up can be triggered to be shown to your shopper when they add an item to their cart. Since the ‘Frequently Bought Together’ widget is made to show other products that pair well with the product that the shopper added to their cart, you will be able to convince the shopper to purchase more.

5. 3. Show personalized recommendations upon exit intent Store visitors who are about to drop off your site need a compelling reason to continue browsing. Your exit-intent pop-up is sure to be more effective if you display personalized recommendations within them. Show ‘Recently Viewed Items’ or ‘Inspired By Your Browsing History’ recommendations to make your shoppers pause before closing your store. Since these products will be relevant to the shopper’s browsing preferences, they are sure to click on one of the products within the pop-up and continue engaging with you.

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