1 / 2

Here’s How To Generate High-Impact, Guaranteed Media Coverage For Your Startup

One of the major hurdles you will witness when getting your startup off the ground is establishing an initial reputation in the industry. With minimum brand recognition, a handful of customers, and limited resources to bolster your image, you might find it beneficial to rely on the expertise of a proven digital PR agency to generate guaranteed media coverage and exposure for your startup. <br><br>

14616
Download Presentation

Here’s How To Generate High-Impact, Guaranteed Media Coverage For Your Startup

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Here’sHowToGenerateHigh-Impact,Guaranteed Media CoverageForYour Startup Oneofthemajorhurdlesyouwill witnesswhengettingyourstartupoffthegroundis establishinganinitialreputationintheindustry.Withminimum brandrecognition,ahandfulof customers,andlimitedresources tobolsteryourimage,youmightfinditbeneficialtorelyonthe expertiseofaprovendigitalPRagencytogenerateguaranteedmediacoverageandexposurefor yourstartup. Gettingyourstartupfeaturedinhigh-rankinginternationalpublicationscanprovetobe ofgreat benefit.However, this can’tbeattainedbysimplypitchingstories tothemedia;youneedto implementstrategicdigitalPRpractices.As adigital PRagencyspecializinginmedia placementservices,DigitalNoddisclosesproventacticsthatwillhelpyougarnerhigh-impact, guaranteedmediacoverageforyourstartup. Determinewhoyouwant to reachandthengettherightmessageacross. As aseller,youareawarethatyourproductsorservicesaren’tforeveryone.So,yourdigitalPR effortsshouldn’ttrytoreacheveryone.Narrowdownyourtargetaudienceandthenutilize targetedmediaplacementstoreachthem.Sayingyou wanttoattractmoreclientsisimprecise anddoesn’tgivedirection.Forinstance,ifyouarehopingtogetinfrontoftechcompanies, yourmediaplacementserviceproviderwilllikelyworkon securingplacementin technology magazinesandpublications,highlightinghowyourproductsolves commontechproblems. FocusingyourdigitalPReffortson communicatingspecificmessagestotheaudienceyouwant toreachinthenewsoutlets theypreferwill giveyou moreimpactthangettingagenericpress articlepublishedin apublicationthatonlysomeofyouraudiencemayread. Create alineupofnewsworthystories. Everybrand,whetherbig orsmall,has astorytotell.Andtellingittherightway isasimportant as thestory itself.Aboveall else,readerscareaboutinspiringstories—likethat ofthejourneyof thestartupor thebrainsbehindthebusiness.Anothersellingpointcouldbehowyourproducts orservices canimprovethelifeofyourtargetedaudience.Oneofthebestways tohelpreaders understandyourbrandstoryistoconveyhowitrelatestothem.Theycare very littleaboutbrand strategies,funding,andinvestments;so,addalocal componenttoyourstory.Identifydatapoints specifictoindividualmarketssothatthenewsstoriesarerelevanttosmallerandwider audiences.Withthehelp ofanexperiencedonlinePRagency,yourstartupcancreate newsworthycontentthatwillengageitsreaders. Makethemostofyouragency’sexpertise.

  2. Whenyouhireaguaranteedmediaplacementagencytosecuremediacoverageforyour startup,youalsogetaccesstotheiryears’ worthofexperienceandindustrynetwork.Media placementserviceprovidershaverobustrelationswithinfluentialnews outlets. Thishelps them getyourbrandplaced onsomeofthebestpublications,includingUSAToday,Forbes,Maxim, Entrepreneur,andmore.YouronlinePRagencycan alsohelpwriteengagingandnewsworthy articlesandstories thatbringoutthebestparts aboutyourbrand.DigitalNodisanagencybuilt onprofessionalism,asuccessfulnetwork,andcredibility;so,youcanberestassured thatyour articleswillgetpublishedinyourpreferredpublicationsin thecommittedtime period. Choosetherightpublicationstogetfeatured. Anyonewhohasanalyzedamediaplacementreportwillagreethatit’shardwork getting coveragethatprovidesvaluetoyourbusiness.So,it’sessential,particularly forstartups,todirect thateffortwheretheresultswill bethehighest.Forinstance,gettingasinglededicatedfeature articlein amajorpublicationlikeUSATodaywith150million+uniquemonthlyvisitorscan instantlyboostyourvisibilityandcredibility.It’smeaninglessto get50 mediaplacementsin smallpublicationsifnone ofthemreachtherightaudiencewiththerightmessage.Focuson gettingfeaturedonthehandfulofpublicationswhereyoucanmakethemostimpactwith readers andviewerswhoarelikelyto beyourcustomers. Makemediaexposureapriorityandtakeyour brandupanotch. Someofthe topprioritiesinyourto-dolistas theownerofastartupshouldbetoincreasebrand awarenesswithintheindustry,getyournameoutthereamongpotentialclients,andgarnerhigh- impactmediacoverage.Andthesearealltargetsthatcan beaccomplishedbyleveraging effectivedigitalPRtactics.AnexperiencedonlinePRagencycantake chargeofallthese requirementstoopenthedoorstomediacoveragefromhigh-rankingandauthoritative publicationssothatyou,astheagencyowner,canfocusonotherimportanttasksthatrequire yourimmediateattention. DigitalNodisareputeddigitalagencythatcan buildtheperfectlaunchpadforyourstartupby puttingtoworka measurableandrelevantblueprintforsecuringguaranteedmediacoveragein esteemedpublications.Getintouch withtheDigitalNodteamtodayandmakeyourway into leadinginternationalpublications.

More Related