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Usability Testing

Usability Testing. Gould & Lewis: 3 Principles of design Early focus on the user Empirical measurement Iterative design Usability Testing = empirical measurement. Informing your design decisions. Gestalt Laws – one source of information Proximity Similarity Closure Continuity Symmetry

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Usability Testing

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  1. Usability Testing • Gould & Lewis: 3 Principles of design • Early focus on the user • Empirical measurement • Iterative design • Usability Testing = empirical measurement TC 310 Fall 2006

  2. Informing your design decisions • Gestalt Laws – one source of information • Proximity • Similarity • Closure • Continuity • Symmetry • Relative size • Figure and Ground • Common fate • Later Additions • Division (Kostelnick and Roberts, 1998) • Connectedness (Palmer and Rock, 1995) • Empirical Studies TC 310 Fall 2006

  3. Gestalt Laws: Proximity Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.189. TC 310 Fall 2006

  4. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.190. Gestalt Laws: Similarity TC 310 Fall 2006

  5. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.195 - 197 Gestalt Laws: Closure TC 310 Fall 2006

  6. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.193. Continuity TC 310 Fall 2006

  7. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.193. Gestalt Laws: Symmetry TC 310 Fall 2006

  8. Gestalt Laws: Relative Size Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.197. TC 310 Fall 2006

  9. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.198. Gestalt Laws: Figure and Ground TC 310 Fall 2006

  10. Gestalt Laws: Figure and Ground Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.198. TC 310 Fall 2006

  11. Gestalt Laws: Common Fate TC 310 Fall 2006

  12. Gestalt Laws: Division TC 310 Fall 2006

  13. Ware C. (2004). Information Visualization: Perception for Design: Elsevier Inc: San Francisco, CA, p.192. Gestalt Laws: Connectedness TC 310 Fall 2006

  14. TC 310 Fall 2006

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  20. Empirical Studies • Miles Tinker • Readability research • Stone and Glock • Studies in how visuals effect procedural instructions • Kosslyn • Studies in understanding perception of charts and graphs • Design Research can address/help: • How to solve design issues • How to provide a design rationale TC 310 Fall 2006

  21. Charts, Graphs, Diagrams and Maps • Graph • Quantitative measures • Some Maps if they lay-out distance • Charts and Diagrams • Qualitative • Specifies relationships • Diagrams = schematic pictures of objects or events • Maps • Spatial layout TC 310 Fall 2006

  22. When to use a Graph • Illustrate relations among measures • Not for absolute measures • Considersations • Relevance • Appropriate Knowledge • Know your audience TC 310 Fall 2006

  23. Pie or Divided Graphs • Emphasize the components of a whole TC 310 Fall 2006

  24. Line Graphs • Quantitative data • Good for Interval Scales (Time,Temp,Money) • Interactions TC 310 Fall 2006

  25. Bar Graphs • Quantitative data • Comparisons • Vertical vs. Horizontal • When in doubt…use vertical • Side by side graphs – show comparisons TC 310 Fall 2006

  26. Step Graphs • Quantitative Data • Illustrate trends among >2 members of a nominal or ordinal scale • Use a line graph if the values vary continuously TC 310 Fall 2006

  27. Scatter Plots • Quantitative Data • Regression Lines TC 310 Fall 2006

  28. Stacked Bar • Quantitative Data – nominal scale • Many of the same properties of divided bar graphs…except overall height TC 310 Fall 2006

  29. Layer Graph • Quantitative Data • Overall height indicates cumulative total • http://www.babynamewizard.com/namevoyager/lnv0105.html TC 310 Fall 2006

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  37. Assignment 1 • Software: Microsoft PowerPoint • Genre: Poster (20” x 30”) • Purpose: To support a speaker from your company/organization when talking about the company’s products. • Users: • The speaker • One of three different audiences (focus each poster on only one audience) TC 310 Fall 2006

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