Speaking
Download
1 / 15

Speaking Up When It Counts - PowerPoint PPT Presentation


  • 61 Views
  • Uploaded on

Speaking Up When It Counts. Ted Oberg, ABC13 Investigative Reporter. After 9-1-1 It’s Too Late. Come up with a plan now – not just for crisis Who will be responsible for communicating your message? Collect Contacts Today. Say Something !!!. Say it Fast!!!. Say it Again. It’s OK

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about ' Speaking Up When It Counts' - zelig


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

SpeakingUp

When It Counts

Ted Oberg, ABC13 Investigative Reporter


After 9 1 1 it s too late
After 9-1-1 It’s Too Late

  • Come up with a plan now – not just for crisis

  • Who will be responsible for communicating your message?

  • Collect Contacts Today


Say

Something !!!


Say it

Fast!!!


Say it

Again


It’s OK

if it hurts… and it will


You can t control the message
You Can’t Control the Message

@SpringISD

#SpringHS


First steps
First Steps

  • Tell parents what happened

  • Doesn’t have to be complete

  • It has to be HONEST!!!

  • Establish a person and place for media & parents


Second steps
Second Steps

  • Make sure staff on site know where PIO is & direct media there

  • Start answering questions

  • Be HONEST about what you know & don’t know


Let s say it together
Let’s Say it Together

“I don’t know the answer to that question, but I will do my best to get you an answer right away.”


This won t end on day 1
This won’t end on Day 1

  • Prepare for follow-ups

  • Media will want to be on campus – you DON’T have to let us in – but should provide some photos

  • Reinforce the managed message that school is a safe place


This will be your story
This will be your story…

  • Tell your story

  • Let the police tell theirs

  • Make sure your students & parents know school was and will be a safe place


Thanks to
Thanks to...

John Wilson

Senior Consultant

Center for Safe and Secure Schools

Harris County Department of Education

www.safeandsecureschools.org


Thanks to1
Thanks to...

National Association of Independent Schools

www.nais.org

National Association of School Psychologists

www.nasponline.org


ad