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Usability as a value adding attribute in real estate management of industrial premises. Eetu Ristaniemi Aalto - university 11.11.2010. Background. The research aims to model the added value creation of real estate management in industrial premises

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usability as a value adding attribute in real estate management of industrial premises

Usability as a value adding attribute in real estate management of industrial premises

Eetu Ristaniemi

Aalto - university

11.11.2010

background
Background
  • The research aims to model the added value creation of real estate management in industrial premises
  • Model has been developed with case studies and tested with surveys
  • Usability was recognized as a value adding attribute
  • Emphasis has been on improving functionality instead of increasing usability
why the emphasis on functionality
Why the emphasis on functionality?
  • Main task for CREM in industrial premises is cost control
  • CREM has to enable undisturbed production
    • The possibilities to improve productivity are seen very limited
  • Thinking “only” functionality reduces flexibility and re-using possibilities
  • Lack of communication between real estate and production managers
added value of real estate management in industrial premises
Added value of real estate management in industrial premises
  • On a corporate level added value for stakeholders stems from:
    • Supporting production process
      • Productivity and cost control
    • Embracing sustainability
      • Environmental, social and economic
    • Promoting company brand
      • Realizing brand through real estate

Does usability have a role in these value adding elements?

how can usability provide added value
How can usability provide added value?
  • Support production processes
    • Increased worker productivity in processes
  • Embrace sustainability
    • Usability increases social capital
    • Usability increases productivity
  • Promote company brand
    • Improved employer image
    • Increased employee satisfaction
    • Brand is visible for eternal stakeholders
what is usability in industrial premises
What is usability in industrial premises?
  • Usability starts from understanding the user processes and making them visible next to the production processes
  • More about this in the case study by Tarja and Leena and rest of the group
towards usability and value adding elements
Towards usability and value adding elements
  • Communication between real estate and production managers is the key element
    • Real estate managers’ participation in investment processes at early stages
    • User participation in design processes
  • Transformation from cost cutting to increasing production efficiency
    • Usability in industrial premises
    • Innovative solutions
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