Pilot begreen recycled content writing instruments
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Pilot BeGreen Recycled Content Writing Instruments. California Polytechnic State University San Luis Obispo February 8, 2012. What is B EGREE N ?. B EGREE N is the first full range of recycled writing instruments to be launched globally Elements of the brand:

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Pilot BeGreen Recycled Content Writing Instruments

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Pilot BeGreenRecycled Content Writing Instruments

California Polytechnic State University

San Luis Obispo

February 8, 2012


What is BEGREEN?

  • BEGREEN is the first full range of recycled writing instruments to be launched globally

  • Elements of the brand:

    • Commitment to providing environmentally friendly writing instruments

    • Pilot innovation, technology and focus on quality

    • Proven, Pilot best selling styles - made with recycled materials to ensure consumer acceptance

    • A full range of styles representing the major categories in writing instruments for broad appeal:

      Ball Point, Gel Ink, Mechanical Pencil, Marker, Rolling Ball


Why Buying Green Writing Instruments

And Refilling Can Make A Difference.

Over 6 Billion pens and markers

are shipped annually by US manufacturers

.

Source is WIMA

Writing Instrument

Manufacturers Assoc

2007 Statistics.

http://wima.org/?TabId=71


Total Number of Writing Instruments Shipped by OfficeMax to CSU October 2010 through September 2011


Bottle 2 Pen BeGreeN Gel Roller

Plastic bottles are a particular source of negative media attention for their harmful effects on the environment.

  • Every hour 250,000 plastic bottles are dumped into landfills and constitute nearly half of all waste at dumps

  • It is estimated that it takes nearly 700 years for a plastic bottle to decompose in a landfill


Bottle 2 Pen BeGreeN Gel Roller

BeGreeN Gel Roller

  • Made from 89% post-consumer recycled water bottles

  • Vibrant G2 Gel ink for smooth, effortless writing

  • Fine 0.7mm point

  • Unique, elegant design mimics a water bottle

  • Retractable and Refillable with G2 refills

  • Available in Black, Blue and Red inks


Bottle Pen now available in Ball Point version

MADE IN THE USA

8


CSU Dry Erase Marker Usage

  • The Cal State Universities purchased a total of 160,331 individual dry erase marker pens in the 12 months October 2010 through September 2011.

  • 8 of these markers contained recycled material.

  • 8 of these markers were refillable.


The majority of the dry erase markers purchased by CSU are Expo brand manufactured by the Sanford Corporation.

.

Expo is the dominate brand of dry erase markers sold in the United States.

160,331 dry erase markers purchased

160,331 dry erase markers discarded to the landfill

.


BeGreeN Gel Roller

Recycled & Refillable Whiteboard Marker

  • Made from 91% recycled content

  • Refillable up to 4 times! Excellent value.

  • Vivid, dense writing clearly visible from a distance

  • Twin Pipe Feed System provides smooth, continuous ink lay down.

  • Visible, long-lasting ink supply

  • Available in assorted ink colors with chisel or bullet tip


Sanford Expo

160,000 markers X .55 ounce

=88,000 ounces/ 16 ounces

=5,500 Lbs. Waste

Pilot VBoard Master

32,000 markers X.80 ounce

=25,600 ounces/16 ounces

=1,600 pounds

128,000 refills X.10 ounce

=12,800 ounces/16 ounces

=800 Lbs.

Total lifecycle waste of VBoard

=2400 Lbs.

= 56% less waste.

Expo vs. VBoard waste generated based on CSU consumption


VBoard Savings vs. Expo

Since a VBoard marker can be refilled 4 times after the original ink cartridge is consumed, let’s compare the cost of one VBoard marker and 4 refill cartridges versus 5 non-refillable Expo markers.

VboardExpo Original Purchase

1 Marker @$1.89 5 markers @ $1.93

1 refills @ $0.99

Equivalent cost 5 markersTotal Cost 5 Markers

$5.85$9.65

Savings 39%


Be Green

  • REFILLING SAVES MONEY

  • REFILLING REDUCES WASTE

  • BeGreen Pens and Markers contain the highest levels of recycled content

  • BOTTLE PENS reuse recycled water bottles to reduce a public eyesore


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